The toughest decision about seeing The Odyssey in Nolan's 70 MM Imax isn't whether to buy $12.95 popcorn or where to sit in the IMAX theater. It's deciding whether to wear Liz Moore's Anubis or Bianchi's Etruscan Water. Anubis smells like Odysseus after ten years at sea covered in salt, smoke, leather, incense, questionable life choices, and somehow still surviving every monster the gods could throw at him. Etruscan Water, on the other hand, smells like the wealthy Mediterranean aristocrat who watches Odysseus sail by from his cliffside villa while sipping wine from a hand-carved cup and quietly judging the condition of his ship. Oh frack it. I'll just layer Cuoium with Summer of '84 by Kerosene because if Christopher Nolan is giving me a three-hour IMAX epic, the people in Rows G through K deserve an olfactory epic of their own. By the time Odysseus makes it back to Ithaca, the row behind us will be wondering if they just survived a leather tannery fire in the Black Forest [Colorado Springs], and an '80s teen summer camp [body odor] all at the same time. It's called immersive cinema and I'm just doing my olfactory part guys. 😁