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New Members Clarity Call is happening in 4 hours
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Welcome! 🚨START HERE🚨
I have a Bonus Gift for you when you reach Level 2 in the community: --> 10 Lessons - My Best BUSINESS ADVICE 1. Level Up by Introducing Yourself Below in the comments. 2. Then Like and Comment on someone else's. By LIKING & COMMENTING you will earn points and level up the leaderboard, gaining you access to more Classroom Modules. Leaderboard members can qualify to be invited to Insiders Masterclasses! 𝐀𝐂𝐓𝐈𝐎𝐍 𝐒𝐓𝐄𝐏 Join the New Members Clarity call every Wednesday at 4PM EST (this is only for new members) You can find the next one in the calendar Like & Comment on someone else's introduction and make a friend Start Learning Lead Gen Secrets with the full Masterclass. Check off Each Module as you complete them. Questions? Search for them in the Search Bar If you can't find the answer, post your question in the community... Let’s get to work! Lead Gen Jay
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One of our members holds a 10% reply rate. It is not his copy.
One of our members sells healthy snacks to offices. Every customer he has came from cold email, and he holds a 10% reply rate on it. On some campaigns it runs closer to 20%. Everybody assumes a number like that comes from the copy. It does not. His emails are short and plain. It comes from his offer, and it is the best offer I have seen in a business like his. Reply to one of his cold emails with any interest at all and he ships you a real box of snacks. Free. Everyone else in his market attaches a PDF. You cannot out-write that. Nobody picks a whitepaper over a box of food turning up at the office. The catch is that an offer that good costs him money every time somebody says yes. So the question stops being how do I get more replies, and becomes who is worth sending a box to. That is where the targeting has to carry its weight, and it is the part almost nobody does. SIGNAL CAMPAIGNS... Imagine somebody just gets hired in HR, staffing, or any role that deals with on-site staff. These moments, those employees are HIGHLY likely to be open to a new snack solution for their team. Just say "What are you currently doing for snacks for your staff?" ... GAME OVER! So the question is not what your lead magnet should be. It is what has to have just happened at a company for your offer to be the obvious next thing to arrive. Work that out and you have a list worth paying for. Here is the full write-up, with his dashboard. If you would rather we built this for you instead of building it yourself, see whether you qualify
One of our members holds a 10% reply rate. It is not his copy.
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My best employee costs about $6 a month
His name is Bob. He's a Hermes agent. He replies to every DM I get on Instagram and LinkedIn. Manages my ads account. Checks my inbox every morning and tells me what matters. Runs 35 scheduled jobs a day. And every night he reviews his own work and fixes what he got wrong. I treat him like a real team member. Own Gmail, own phone number, own Slack account. I recorded the whole setup, start to finish, on camera. Not the sponsored version where you pay Hostinger for a weak server. The version I run for myself and for clients: Claude Code spins the server up on Hetzner for about $6 a month and you never log into it again. Then the stuff the other videos skip. Which tools get it into your DMs. How to text it like an employee. How to make it improve itself overnight. Watch it here How could you use this to get more leads?
Minimum budget for cold email to get proper results
Hi everybody! What would be the minimum budget that I should spend on cold email to get proper results out of it? By proper results, I mean at least 4-5 booked meetings/month. I have around a 1000 bucks, but don't want to spend all of it on it. Also, is there any other outreach channel that would give me better results than cold email for the same budget? @Jay Feldman
This is how I organize client campaign data
Someone asked me on yesterdays Insider's call how we organize client work at the agency, so here it is. Every client gets their own GitHub repo. We're a cold email agency, so I know GitHub wasn't designed for what we use it for. There's still no easier way to do it. What's in there: the lead lists, the copy, every test we ran, the data, the strategy doc we built on the strategy call. Here's why that beats a drive folder. It tracks changes. When you've got multiple account managers in one client account, you want every change to have a name and a date on it. The client gets to see that work is actually happening, and I get to see who did what. Collaboration is built in. Several people work the same client, commit, push, open a pull request. Nobody's overwriting anybody. The handoff is already done. When the system works and the reply rate is where we want it, we hand over the repo. Everything we built, every test we ran, all of your data, it's yours. It's free. And it's the most AI friendly place to put a business. Everything we put in is in a format our Claude Code reads easily, and everything we pull out is easy to organize. That last one is the one people underrate. Every three to six months I have it go analyze everything we have access to, our client campaigns and our own, and tell me if any of it changes our strategy. Someone made this commit on this date and the results moved right after. That kind of answer is just sitting there. Try getting the same answer out of a sequencer API six months after the fact. We still use Notion to manage the stages of a client. For pulling data back out, it's not close. How do you manage your clients data? If you want to learn how to have Claude set-up and run your campaigns using tools like GitHub, book a call with my team to see if you qualify for The Insiders program.
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