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Owned by Jay

Lead Gen Secrets

24.1k members • Free

Cold email training & lead generation systems. Automate cold outreach with AI to attract high-quality B2B leads and get clients on autopilot.

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Learn Claude Code, AI Agents, and N8N. Install the EXACT AI systems I use inside my $1mil/mo companies. Sell my systems as an AI Agency offer.

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699 contributions to Lead Gen Secrets
I built a cold email system inside Claude Code
I haven't logged into Instantly in weeks. And my campaigns are still running. Domains. Mailboxes. Lead scraping. Verification. A/B testing. Deployment. Once it was set up, I stopped logging into Instantly. Stopped logging into Apollo. Stopped logging into Clay. Here's the actual flow. Step one is infrastructure. You give Claude Code two API keys: Instantly and Inbox Insiders. From there it buys your domains, configures DNS, spins up the mailboxes, loads them into your sequencer, and kicks off warmup correctly. Four weeks later, you're ready to send. Works with other sequencers too. If you're on Smartlead, just swap the API docs in the skill file. Step two is leads. Point it at Consulti or Apify with your ICP filters: job titles, industries, company size, geography. It scrapes, verifies on the way in, flags dupes, and pushes everything to Turso or Supabase. No more accidentally pulling the same 500 people you emailed three months ago. Step three is strategy and copy. Feed it the transcript of your offer or client strategy call. It asks what I'd ask: CTA, ICP, reverse lead magnet or direct, standalone or wedge. Strategy gets worked. Emails get written. A/B variants get generated. Step four is deployment. The campaign goes into Instantly, leads get loaded, and tests start running. Step five is what creates compounding. Every reply gets logged. Future sessions analyze patterns, refine ICP filters, and train a reply bot on your own data. I made the Cold Email Quickstart Wizard Skill free. It maps the entire build in the right order, from infrastructure and lead sourcing through copy, testing, and deployment. It shows you what each phase requires and where the specialist skills plug in. It's the orchestration layer, not the complete specialist toolkit. Grab it here
1 like • 14d
@Dave Miz Sure, will get someone from my team to reach out.
0 likes • 17h
Gaspard, the bad versions happen when people automate the entire campaign before they understand the strategy. The sauce is using AI for the repeatable work: infra, enrichment, dedupe checks, variant generation, reply logging. You still need a real offer, tight ICP, and human review on the first batch before you let it run. Once those inputs are dialed in, the system compounds because every reply gives it better data for the next campaign.
694 prospects. 17 opportunities. $85,000 in pipeline.
694 prospects. 17 opportunities. $85,000 in pipeline. No gimmicks. No "AI magic." No sending thousands of emails a day. Just a solid cold email infrastructure, clean data, and consistent optimization. Campaign stats: • 694 prospects entered the sequence • 17 qualified opportunities generated • $85,000 sales pipeline created This is why cold email is still one of the highest ROI outbound channels when done correctly. Success doesn't come from sending more emails. It comes from: • Proper inbox setup • Strong deliverability • Verified lead lists • Personalized copy • Continuous testing and optimization Most campaigns fail because they ignore the fundamentals. Build the infrastructure first. Scale second. What has been your biggest challenge with cold email lately?
694 prospects. 17 opportunities. $85,000 in pipeline.
0 likes • 5d
Mozahid, don't start with "where can I buy leads?" Start with the ICP first. For this kind of campaign, pull from Apollo, Clay, Consulti, or Apify depending on the niche, then verify and dedupe before anything touches Instantly. The source matters less than the filters: title, company size, buying trigger, geography, and clean emails.
0 likes • 1d
Phil, split testing only gets slow when you test too many variables at once. Pick one bottleneck per campaign: open rate = subject and preview, reply rate = angle and offer, positive reply rate = targeting. Change one thing, run it until you have enough sends to see a pattern, then log the result so the next test starts smarter instead of from scratch.
Thinking Of Doing Highly Personalized Cold Email
Hello What Is the best way Do extensive research on a brand and explains what they are doing wrong with text and screenshot and sending the email Or Record a loom video going through their ad account and competitors ( Shy to record a loom video and so demotivated to send the text ( no one will gonna read and more than 1 screenshot will be end in spam 😓)
0 likes • 2d
Do the text breakdown first. The Loom only wins when the problem is visual and you can explain it in 2 minutes. For a beginner, send one tight audit: one specific problem, one screenshot max, and one clear fix. If you try to prove everything in the first email, it turns into homework and nobody reads it. Your goal is not to impress them. It's to make them think, "damn, this person saw something I missed."
One Simple Question For Jay
You have tell me to do the hybrid approach like send 5 highly personalized emailis and other 20 to 25 semi personalized ( tigher version of the same angle without spending 30 minutes on each brand ) so plz jay can you tell me how can i do this ( is for other 15 peoples i don't have to visit their brand or visit their brand and write their competitor name in the subject line and other emial will be simple no personlaization is this you are trying to say ( I am new to this so understand ) Do i need instantly for this many emails or i am good with ( other sender tools like GMass because they help with followups )
0 likes • 2d
Anas, you're close. For the 5 deep ones, yes, visit the site and find one specific angle: bad offer, weak funnel, no follow up, missed competitor angle, whatever is obvious. For the other 15 to 25, don't turn them into generic blasts. Use the same core email, but change one tight line based on the niche or website so it still feels like you picked them on purpose. And for that volume, GMass is fine if you're sending low volume and the follow ups work for you. Instantly becomes the better move when you're managing more inboxes, testing campaigns, and tracking replies at scale.
Funny But Does Cold Email Work
Hi i am thinking of doing highly personalized cold emails for 5 brands daily ( my niche SMMA ) in which i will breakdown their ads and website things they are doing wrong with screenshots in it what do you think i will get any results or do mass cold email ( Anyone has experience plz tell me i need some hope )
2 likes • 3d
Anas, personalized will beat generic when you're new, but 5 brands a day is too slow if you're trying to learn. Do a hybrid: 20 to 30 prospects a day, then make the top 5 insanely specific with a short audit. For the other 15 to 25, use a tighter version of the same angle without spending 30 minutes per brand. The goal is not 'mass vs personalized.' The goal is enough volume to get data while still proving you looked at their business. One CTA at the end: 'Want me to send the 3 things I'd fix first?'
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Jay Feldman
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@leadgenjay
Lead Gen Jay here - YouTube's leading expert in AI Automation and B2B lead generation. Founder of Otter PR (2x Inc 5000 Winner) and NextWave.io.

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Joined Feb 27, 2023
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