A member asked how long to pause his campaigns after a bad bounce run, and what warm up settings to use. The honest answer is that the standard advice is a guess. Pause for four weeks and start again. Based on what? Not every blacklist is the same. Not every bounce or spam complaint is the same. Four weeks is a number somebody made up so they had something to say. Here is what I actually do. First, I take the decision away from myself. If your sending platform has inbox placement rules, set them up. A domain or mailbox lands on a blacklist, sending pauses automatically and warm up starts. It comes off the blacklist, or placement climbs back above 80%, and sending resumes on its own. No thinking. No calendar reminder. It is one of my favorite features anywhere in this space and the thing I miss most when a platform does not have it. Second, when I warm up, I go way past what is recommended. They suggest around a 30% warm up reply rate. I set it to 90%. They suggest 20 to 30 warm up emails a day. I run 50 to 100. Fair warning on that. The platform controls the warm up pool and the interactions, so setting 90% does not mean you get 90%. You are asking, not commanding. I have never seen a downside to asking for a high reply rate when the warm up pool is good. Keep sending volume low while warm up runs high. Take the thinking out of it and turn the dials up. Let me know your process in the comments.