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Blaming your subject line? Wrong problem. ❌
Stop blaming your subject line. Your cold email copy isn't the problem. Your LIST is. The variable 90% of people skip: company size. A 5-person startup and a 50-person company are completely different buyers. Same email to both = you're leaving half your pipeline on the table. Here's how they break down: Small companies (under 10 people) - The founder feels the pain personally - Lead magnets actually work - Education-first content moves them to reply Bigger companies (20-50+ people) - They don't care about your free thing - Lead magnets lose effectiveness fast - Their only question: "Is this person the right one to solve my problem?" One is a value game. The other is a credibility game. You can't fix a targeting problem with better copy. Period. What's the company size breakdown on your current outreach? 🧠
Are you still pitching your agency in the first email?
The best cold emailers I know aren't selling anything. Sounds backwards. It's not. Cold email works best when you flip the ask. Partnerships. Affiliates. Getting hired. Giving something first. The minute you stop trying to close and start asking them to bring you on... reply rates move fast. Here's how it plays out in real life: You run a cybersecurity firm. Everyone in your space is pitching $5K/month retainers and landing in the spam folder. Instead? Email those same people and ask to be their fractional CISO. Same expertise. Same price. Different title. You're not asking them to trust an agency they've never heard of. You're asking them to hire a person for a role they already know they need. See, here's the thing - the harder your industry is to sell into, the more the reframe matters. With cold email you can put your message in front of a million potential buyers. The question is what you're asking for when you get there. What's your niche? Drop it below and let's workshop your angle together. 👇
You should have this system!! 🔥👇
I fired my content designer. 💣 The replacement costs $1.62 per post. Here's the system: Claude writes every slide using a 5-phase structure. Hook. Interest. Retain. Value. CTA. Max 15 words per slide. That rule is what separates a carousel people save from one they scroll past in half a second. fal.ai puts my actual face on the cover slide. Not an avatar. Not a stock photo. My face, on-brand, every time. One prompt. 8-10 slides. Publishes to Instagram automatically via Blotato. $1.62. That's it! Here's the problem with most people's AI content: They handed the job to a brand-new intern straight out of college. No training. No brand context. No standards to hit. You get exactly what you'd expect from a first-day hire. A 2 out of 10. Install the system first. Now that same AI is an assassin designed specifically for that task. Same Claude. Same inputs. A 2 before the one-click install. An 8 or a 9 after. Every time. The math is simple: Designer retainer: $2,000/month. One person. One pace. One point of failure. This system: $1.62 per run. Runs while I sleep. Publishes the second it's done. Drop "CAROUSEL" in the comments below. I'll send you the exact system.
Scraping Google Maps
What are people using for scraping small local areas within a few zip codes. cheap, fast with highest data retrival? I’ve been testing treg.to and seen some people use if fast successfully but it’s taking me forever to scrape (over 24 hours off and on via codex and keeps breaking down). Any suggestions?
Are you an Instantly user?
I've rewatched Instantly.ai event "Finding clients. Solved." They've nailed the outbound industry. Period. Instantly has eliminated: - Manual lead generation work - List building via Google maps (almost) - Leads research and enrichment tools usage - Personalization in email sequences for every single prospect So on... I've been a user of Instantly since 2024 and so far, I haven’t come across any other tool that can do this or work around it. Plus, the team; they're aggressive and push every inch of effort in their work to maximize the success of their customers. I'm going to explore all of it this weekend and will come up with some solid use cases that B2B agencies can use in their outbound marketing. Stay tuned.
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Lead Gen Secrets
skool.com/lead-gen
Cold email training & lead generation systems. Automate cold outreach with AI to attract high-quality B2B leads and get clients on autopilot.
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