A world-class violinist played Carnegie Hall. Five million dollars in ticket sales. The next night he put on jeans and a baseball cap and played the exact same music in a D.C. subway. Thirty-two dollars. Seven people stopped. Same violin. Same notes. Same talent. Different audience. Different context. I think about that story every time I talk to someone grinding cold outreach with zero replies. You are probably not the problem. Your list is. The right 100 people will respond to an average message. The wrong 10,000 will not respond to a perfect one. Most people in cold email are playing Carnegie Hall music to a subway crowd and wondering why nobody's buying tickets. Your offer is not broken. Your targeting is. Before you touch your campaign this week, answer one question: If you could only reach 100 people, who would they be? Get that answer right and everything else gets easier. Get it wrong and nothing else matters. 👇 What do you sell, and who buys it?

Cold email isn't just for service businesses. I had that wrong. A business owner in Australia reached out recently. They sell products to clinics. Not a service, and a market I'd never worked in. What I told them: build a strategy around a free, valuable resource in exchange for an email address (an idea I picked up from a Hormozi video), then sell products to the people who've shown interest. Has anyone here done outbound for a product business? What worked, and what didn't?

I fired my content designer. 💣 The replacement costs $1.62 per post. Here's the system: Claude writes every slide using a 5-phase structure. Hook. Interest. Retain. Value. CTA. Max 15 words per slide. That rule is what separates a carousel people save from one they scroll past in half a second. fal.ai puts my actual face on the cover slide. Not an avatar. Not a stock photo. My face, on-brand, every time. One prompt. 8-10 slides. Publishes to Instagram automatically via Blotato. $1.62. That's it! Here's the problem with most people's AI content: They handed the job to a brand-new intern straight out of college. No training. No brand context. No standards to hit. You get exactly what you'd expect from a first-day hire. A 2 out of 10. Install the system first. Now that same AI is an assassin designed specifically for that task. Same Claude. Same inputs. A 2 before the one-click install. An 8 or a 9 after. Every time. The math is simple: Designer retainer: $2,000/month. One person. One pace. One point of failure. This system: $1.62 per run. Runs while I sleep. Publishes the second it's done. Drop "CAROUSEL" in the comments below. I'll send you the exact system.

What are people using for scraping small local areas within a few zip codes. cheap, fast with highest data retrival? I’ve been testing treg.to and seen some people use if fast successfully but it’s taking me forever to scrape (over 24 hours off and on via codex and keeps breaking down). Any suggestions?

I've rewatched Instantly.ai event "Finding clients. Solved." They've nailed the outbound industry. Period. Instantly has eliminated: - Manual lead generation work - List building via Google maps (almost) - Leads research and enrichment tools usage - Personalization in email sequences for every single prospect So on... I've been a user of Instantly since 2024 and so far, I haven’t come across any other tool that can do this or work around it. Plus, the team; they're aggressive and push every inch of effort in their work to maximize the success of their customers. I'm going to explore all of it this weekend and will come up with some solid use cases that B2B agencies can use in their outbound marketing. Stay tuned.