Good morning Frag Fam and happy first Friday of the new year. We’re kicking it off with a serious deep freeze here in Chicago, the kind of cold that makes you reach for something bold, rich, and comforting before you even step outside. Wishing everyone a warm, blessed, and great-smelling start to the day. Today’s scent is Mohra by Lattafa, and I’m currently doing a side-by-side with Halfeti by Penhaligon’s. Initial thoughts right out of the gate… these two are very, very close. Mohra opens with that same dark, spicy richness and slightly resinous sweetness that instantly brings Halfeti to mind. There’s depth, warmth, and a smooth progression that feels far more upscale than the price would suggest. At this stage, Mohra is holding its own impressively, especially in this cold weather where it really shines and blooms off the skin. I’ll spend more time with both and come back with a full, detailed comparison later, but early impressions are that Lattafa did something special here. Definitely one to keep on your radar. Stay warm, Frag Fam.

Going dune the mountain headed back to Denver wearing Versace Eros Flame.