We are OFFICIALLY LAUNCHED!
Hey everyone! I have been absent from the group for the past week or two - we've just been really focused on getting things in place, to LAUNCH! So, today is that day! My girlfriend, @Stephanie Barrow, took this week off from work to focus 100% on our business! We're right in the middle of Day 1 of this campaign, but I wanted to give you a sneak peek into what we're doing, what's happened so far, and then I'll update you as we get further along! We started today by doing Voicemail Drops to fitness studios. I scraped the names and numbers off of the internet and loaded them into a workflow. I read that the best times to do VM Drops are between 6:45am and 9am, or between 4pm and 6pm. I also read that the best days to launch are Tuesdays-Thursdays, but it's Monday, and we wanted to begin anyway. LOL I've also read that you should get between 4% and 8% call-backs. We found, through testing, that some of the VM drops were cutting off the first couple of seconds of the message, so we added 3 seconds of silence and a bit of audio at the beginning of the main message. We kept the finished message as close to 30 seconds as possible, which was recommended. Sooo - we went with the earlier hours, starting today, a MONDAY, hoping for a 4% call-back. We had done some testing, and found that if you have GHL send VMDs at the same time, with no delay between them, weird things happen. So we told it to send out 1 VM Drop per minute, between the hours of 6:45am and 9am, Pacific Time. We sent out 136, and very quickly had 8 call-backs. That's a 5.88% call-back, above our hoped-for 4%! So, we had some glitches, had our settings wrong, and Stephanie wasn't seeing the calls come in (they were routing to me!), so she's calling them back now, about 2 hours later. What this tells me, is that sending out VM Drops DOES get call-backs! So far, all of them are essentially just calling back without having listened to our VM, but that's okay - the intention is to use VM Drops to find the right person to talk with, and that's happening. Perhaps as the day progresses, we will have some people who hear the message and call us back!