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Created by Jessica

Brand Book Plan-a-Palooza!

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Creator Party

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Skool Community

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Courtney Chaal

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16 contributions to Creator Party
your pre-launch needs a makeover💄
Truth bomb: The success of your next launch has very little to do with what you do during the actual 6 days of enrollment being open (shocking, I know). It has EVERYTHING to do with what you've been doing the 6 months, and especially the 6 weeks, leading up to your launch. BOOM 🤯 People don't understand this, and then they wonder why their launch didn't meet their goals. If you want your fall course or program launch to be the best ever - the ramp up with strategically designed pre-launch content starts NOW (like now, now). In my $500k+ course launch debrief, I talk about how impactful the 6-week pre-launch phase was in creating so many sales. (You can listen to ​Part 0 on the public podcast here​, and Part 1 - Part 5 with the full breakdown of revenue, ROAS, and more is available inside the​ Launch Debrief Collection​). In fact, I'm helping most of my 1:1 clients with their pre-launch content for fall launches this week. These are 7-figure business owners...they know how crucial the 6-8 weeks of pre-launch content is to the success of their launch this fall. ➡️ This is why we have an entire training + template pack specifically for Pre-Launch Content in ​Content Machine​ - get instant access and save $100 off TODAY! This Pre-Launch Content module + templates, along with the Champagne Clients framework (included in Content Machine) and all the other powerful content templates will give you everything you need to have people asking you "how can I sign up??" before enrollment even opens! Get instant access to ​Content Machine​ here! When you have a strong pre-launch content strategy, it does so much of the heavy lifting for you. By the time you actually go to open up the doors to your launch, people are already "sold" on your offer and ready to enroll! (This is one way we create that rush of sales on Day 1 of any launch!)
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New comment 3d ago
your pre-launch needs a makeover💄
0 likes • 4d
Perfect timing! I've been looking ahead to my fall launch as well. Growing my list by way of hosting my own bundle (and helping contributors grows theirs at the same time, win-win). I'm also starting to plan my content for the 6–8 weeks ahead of cart open. Will be using what I learned from the Champagne Clients Content Kit (which has been rebranded to Content Machine, right, @Mariah Coz?)
📩 Re-sending emails to un-opens?
Do you re-send your weekly emails to un-opens? How about when sending daily emails during a launch? 😅 I’m a bit new to this and wondering how far to take the re-sending 🙈 I like the concept though! 👌🏼🥰
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New comment 14d ago
2 likes • 15d
If your email sending schedule is once weekly, it would be totally doable to resend those @Kerttu Pentikäinen. That said, I don't bother resending my usual email broadcasts. I only resend if they are launch/sales emails or if I'm promoting a workshop or something that I really want to hype up and get people excited about!
I'm done playing small (new era loading...) 💎
I’m so done playing small 😅 I recorded this video about a month ago, in real time as I was experiencing a huge mindset shift coming off of our 6-figure all-async launch. That launch was a catalyst for me in every way. 🎧 You can also listen to this as an episode on the Mariah Coz Show podcast! Realizing I had been playing small and downplaying my expertise, I made the decision to start selling more of my offers more often, making more of my offers available in new ways, and getting visible after a year of being "behind the scenes” (I talk about why in the video). ❤️ That was just about a month ago, when I decided things were about to shift. I made big decisions and took massive action. Created 3 new products and set up 3 new funnels in 2 weeks. Invested in an ads team to start ads again. Invested in new branding and video shoots. The results of shifting this mindset that led to me taking all that action…well the last 10 days since launching these new offers, new funnels, and new ads have been 😱 (I’ll share all the details soon!) It’s wild listening to this a month after recording it and seeing the results we’re having now from taking all this action. SO powerful! Like a “before and after” happening right before my eyes. In this video: ➡️ The impact my health has had on my visibility the last year ➡️ Owning my expertise, accomplishments, brilliance, and impact ➡️ What you can expect from me going forward (New offers! Tons of emails! Selling every day!) ➡️ Modeling for you how to be selling every day in a way that truly feels high value and impactful ➡️ Making investments in ads, branding, photo and video, and more ➡️ Tactical tools that helped me get back into this energy and get out of my funk Make sure you’re on my email list for big announcements coming this week: mariahcoz.com/join I cannot wait for you to see what’s coming next!
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New comment 29d ago
I'm done playing small (new era loading...) 💎
3 likes • Jun 25
You had me at "Tons of emails!" It can be nerve-wracking to send sales emails (speaking for myself here... anyone else?) because I don't want to annoy other people in their inboxes or piss them off by asking for the sale. But if I'm honest, on a consumer side, I'm HAPPY to receive sales offers in my inbox from people like Mariah whose mission I believe in so much! Not every offer is for me, but it's so cool to see what creators be creatin.'
1 like • Jun 26
@Mariah Coz Total Luxury Lurkers👀🥂
I want every holiday to be an actual holiday :)
Hello everyone, I have two children who are 8 and 4 and I have a longterm goal that I would like to be able to take time off (and still make money) every holiday. Your content is so useful, Mariah, thank you so much. For this 42 year old who is still blown away about the potentiality of the internet :) - I love the way you teach and share. Thank you x
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New comment Jun 20
0 likes • Jun 20
Same! My kids (3 and 6) are huge motivators as well. Holidays should truly be time OFF to connect with them and have family downtime (or uptime, whichever floats your boat).
we got a little makeover 💅
heyyy! did you notice Creator Party got a little makeover? keeping it classy in here! 💎
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New comment Jun 13
we got a little makeover 💅
2 likes • Jun 13
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Jessica Andersen
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24points to level up
@jessica-andersen-1053
Founder of Brand Book Bootcamp | Create ONE masterpiece of content that sells for you over and over📚

Active 11h ago
Joined Aug 6, 2023
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