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Sells Don't Have to Be Slow
I absolutely love this! As I go through Evergreen Every Day, I love the mindset stuff Mariah has because I find myself being influenced by mindsets like "sales are always slow during the summer months." They don't have to be! I also love that she says you can make the decisions in your business because it's your business. I often feel like I am not "following" a strategy to the T and that I won't be doing it right, which is crazy because one of my favorite offers teaches you how to create a flexible content plan that works with you and your biz (not a cookie cutter strategy). It's so nice to get these little reminders!🤩😍
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New comment 29d ago
How to Price Your Skool Group 🚀🚀🚀🚀🚀
I’ve been asked a lot in the past 2 weeks about pricing strategies, so I thought I’d lay out my thoughts here. I believe there are 3 basic pricing model categories, which I’ll lay out quickly, then I’ll spend some time on paid pricing “how much to charge” thoughts: 1) 👉 A free Skool group only: This would be a use case where you are using the easy usability and friendly engagement model in Skool to build an audience of members to whom you can later release your paid training, coaching, or even build a worldwide influencer audience. 2) 👉 A free Skool group + a paid Skool group: This would be a use case where you use a free Skool group to build a free easy-to-enroll audience base with the intention of leading them to your paid version of your membership or coaching. 3) 👉 A paid Skool group only: This is a use case where you simply use Skool as the delivery mechanism for your paid training, and you choose to market in such a way that you bypass a free audience buildup, or in many cases as we are seeing, you already have a big free following on facebook, IG, linkedin, etc - so you don’t need another free audience. You see, the key reason for any free audience, on Skool, or on facebook, IG, linkedin, discord, etc, is to build trust and relationship so that you can monetize later or immediately in a paid membership or coaching. If you already have that audience for free, why duplicate that (unless you are MOVING your audience from fb/IG/Li, etc., which many big influencers are doing) Now for the pricing strategy for paid groups: 🚀🚀🚀 There are 3 basic categories for this. 🚀🚀🚀 None is “best” or “right” for everyone. You get to choose your strategy. If you are a beginner with 0 audience and credibility, you start on the low end of the curve 😀 If you already have an engaged audience and perhaps other programs, enter the curve at a higher level. 🚀🚀🚀 Low priced strategy, for example $8/month 🚀🚀🚀 👉 This is where you essentially want to build a big audience, but you want to filter for intent and ability to pay (requiring even $1 eliminates 50% of more of freebie seekers or people who don’t have access to money to pay for anything)
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New comment Oct 10
Mariah's Funnel One Sheet is FIRE!
This is my first post. Self proclaimed lurker. But I'm making my way through Everygreen Everyday and the Funnel One Sheet ALONE is worth the investment for this course and the Funnel templates upgrade. The thought and time to create something so comprehensive blows my mind. As someone whose brain runs in a million directions and struggles to keep everything organized, this is invaluable. I truly appreciate this resource, and of course, this is just one tiny component of these beauties. @Mariah Coz I have followed you for years and I feel like your generosity and desire to expand the reach of those you serve is clear. You inspire me to do the same with my offers.
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New comment Sep 28
Make the Organic Content Machine Airtable Look Like Trello
Going through the Organic Content Machine and loving the Airtable that we get. HERE'S A HINT FOR TRELLO LOVERS: When you make a copy, you can make your Airtable look like Trello. Create a Kanban view. Then you can drag "cards" between columns (Idea, Outlined, In Progress, Edited, Scheduled, Published). Here's the link to the Airtable Help article if you want more details: https://support.airtable.com/docs/getting-started-with-airtable-kanban-views p.s. Consider making a Calendar view as well! You can switch between multiple views depending on what you need to see at the moment.
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New comment Sep 23
Make the Organic Content Machine Airtable Look Like Trello
Loving the Evergreen Everyday Course!!!
I'm really enjoying the Evergreen Everyday course, especially the mindset section. A few parts really stood out to me. First, the concept of 'Screw It Equals More Sales' really resonated with me. As someone who values excellence and perfection, I tend to be quick at executing despite those priorities. For instance, I was working on my evergreen funnel recently, which includes videos. Initially, I found myself thinking, "I need to get my hair done before I shoot these videos." But instead of making excuses or waiting, I pushed forward and created slideshow-style videos. In that moment, I embraced the 'Screw It, Let's Get This Money' mindset, and it was a game-changer for me. Another section I absolutely loved was the idea of having 'The Audacity to Be Annoying.' I used to only email my list when I was launching something. It wasn't until this year that I started consistently sending an audio newsletter every Monday and going live on YouTube every Wednesday. The concept of being unapologetically persistent made me realize I should be sending more emails and increasing my touchpoints—daily if needed! While I’ve always been comfortable selling more, I struggled with the idea of being annoying outside of launches. This training shifted my mindset to embrace being 'annoying' all the time, not just during launches. The part that took this training over the top for me was the video on unsubscribes. OMG, I’m so grateful you addressed it! You're the first person I've seen talk about unsubscribes in this way. I used to hesitate to send emails outside of launches because I feared losing subscribers. But this year, as I’ve become more consistent, I’ve lost a lot of subscribers—and I’m totally okay with it now. Like you said, it's about keeping the people who love the UnCloned® brand and not worrying about those who are bothered. This mindset has given me so much freedom, and I'm ready to go even harder. Let's light this up! Thank you so much for putting together this incredible training.
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New comment Sep 16
Loving the Evergreen Everyday Course!!!
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