I’ll be honest, I was getting a lot of things wrong in my business. I was posting consistently on social media, trying to keep up with trends, hoping each post would bring in customers… but it felt like I was always starting from zero. One day I’d get engagement, the next day, nothing. It was frustrating. Then I had a conversation with a marketing strategist, and he pointed out something that completely changed how I see things. He said “You don’t own your audience on social media.” That hit me. He introduced me to newsletters, and at first I thought, “emails? really?” But once I understood it, everything started to make sense. A newsletter is more than just sending emails, it’s a direct connection to people who actually want to hear from you. No algorithms deciding who sees your content. No guessing games. Since then, I’ve realized how powerful it is for a business: - You stay connected with your audience consistently - You build real trust over time - You’re not dependent on social platforms - And when you have something to offer, you’re talking to people who already know you Looking back, not having a newsletter was actually holding my business back. I was putting in effort, but I didn’t have anything to keep my audience. Setting one up turned out to be way simpler than I expected. You just need: - A platform (like Mailchimp, ConvertKit, or Beehiiv) - A signup form - And a simple plan to show up regularly That’s it. So if you’re a business owner and you’ve been where I was, doing everything but still feeling stuck, I’d love to help. He's offering to help a few businesses set up their newsletter for free (just to build out his portfolio a bit more). It’s a limited offer, so he won’t be able to take on too many. And if you’ve got questions about newsletters or you’re just curious, feel free to ask. I’m always happy to share what I’ve learned. Just wanted to put this out there in case someone else needs it.

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“Tell me more.” That’s it. Three words. No pitch. No persuasion. Just curiosity. When someone feels safe to explain their situation… They reveal the real problem. And when the real problem is clear… The right solution becomes obvious. Talk less. Understand more.

Hey there, my name is Franco Genovese. I've been working in B2B high-ticket sales at a marketing agency for the last two and a half years, consistently building pipeline and closing deals. During my time at the agency, I booked more than 120 appointments. I'm comfortable making more than 200 calls a day, tracking KPIs, handling objections, and logging notes on GHL. If you are looking for someone who's confident on the phone, can handle objections, and build rapport quickly, I'd love to have a talk. I'm looking to take that next step when it comes to sales, ideally in a role where I can keep growing and pushing my limits. I'm coachable and always looking for feedback.