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Three meta video ads written for portfolio
Hi all,
After input from Nabeel Azeez and Shafaq Kazmi, I wrote three video ad scripts for acne supplements.
They are not long. I focused on a short and crisp script for maximum impact.
I also used the learning from Lina Fahizul's workshop and was careful not to twist the knife.
The most rewarding part was the research.
Reading the subreddits where people tell their pains, frustrations and how they are missing out on life gave me exact wording to use in the scripts.
For the portfolio, I wrote the Google Doc in the below framework:
- Why I chose this product
- Why I Wrote These Three Ads This Way
- Customer research from subreddit (pain points segmented)
- Amazon customer review summary of competitor products
- Product I chose to write creative for
- The three creatives
Feel free to rip apart the video script.
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Three meta video ads written for portfolio
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