Hi! I’ve been a copywriter for 5 years, and whenever someone asks me about choosing a niche, I always tell them to stay open. You don’t have to limit yourself to a specific niche right now, especially if you’re new. Whatever clients come your way, take them as it’ll give you exposure to different industries and help you build a solid portfolio. But when you start doing client outreach, that’s when you can create a niche-specific portfolio for the type of clients you’re targeting. I find that helps clients see you as THE option and not just another random copywriter.

@Murad Ali I was selling beauty products online during my 3rd year of study. That's when I got exposed to marketing and copywriting. After graduation, I decided to become a copywriter. I also created content on Twitter sharing everything I know about building the online business. From there, I got in touch with business owners and that's when I started offering my copywriting services. In the beginning, I only offered to businesses in the beauty nice. Over time, I started working with different niches and then got into an agency.

Hi, this is my 2 cents 😊 1.Opening line For product description copy like this, it’s usually unnecessary to go with "heavy emotion” right on the first line. Most of the time, it works best to be straightforward and lead with benefits your audience can immediately relate to, especially for practical products like water bottles. 2.Benefits are all over the place: Right now, the copy mixes benefits (hydration, motivational cues, hand-carry, colors) randomly. Suggestion: You can try lead with the main benefit that matters most to the audience (gym-goers), then layer secondary benefits. For gym-goers, benefits like hydration + convenience should come first. 3.Tone is not very consistent Shifts from dramatic (“gone”) → casual motivational (“You GoT this”) → playful (“No bags today? Just go with the flow”). Suggestion: You can pick one primary tone, maybe friendly and motivating works best for this product and keep it consistent throughout the copy. Pay attention to grammar & punctuation too. 4.Focus on clarity Phrases like “flex with a bottle on the gone!” confuse readers. Product copy should be easy to grasp at a glance. Here’s how I’d rewrite it (based on my limited knowledge of the product — feel free to double-check the product info). You can focus on how I structured the copy and the flow ⤵️ Revive Water Bottle – Stay Hydrated, Maximize Your Gains Don’t let dehydration steal your results. The Revive water bottle keeps you fueled and on track, whether you’re hitting the gym or crushing your daily workout. - Hydration that works for you: Available in 500ml–2L, Revive fits perfectly into your routine. - Eco-friendly & durable: Made from recycled plastic so you can feel good while staying fit. - Style that motivates: Choose from black, blue, pink, or grey—plus motivational cues to keep you going. - On-the-go convenience: The hand-carry design makes it easy to bring anywhere, no bag needed. Stay committed, stay hydrated, and power through every rep, Revive’s got your back.

Some inspiration: https://hiblendr.com/products/juice-cup-ultra-2

The way I see it, it’s not the type of copy that’ll keep you stuck (or broke) as a copywriter. It’s how you approach the work itself. You can no longer just rely on "writing" alone. If you write email copy, you need to understand the bigger picture too. For instance: + where does the email sit in the funnel? + who’s it being sent to? + what level of awareness does the recipient have? + what’s their customer journey like? The email you write for your client must align with their overall campaign strategy or funnel flow. And when you look at the bigger picture, you'll realize your client don't just need an email copy. They need the whole funnel written and the copy must be well-connected to one another.

@Ayaz Sayyed Yes, I have.

Your first project or client doesn’t have to be perfect. I still remember the first time I offered my copywriting services back in 2020. I posted on X (back then it was Twitter) asking if any business owners needed help with their copy. And the amount I charged was… embarrassingly low 😂 (like $1 per social media copy). It may seem funny to look back on now, but that simple “stupid” move is what brought me here today. Alhamdulillah, I’ve been writing copy and have worked with more than 50 brands over the past 5 years.