I thought I cracked the code. Funnel #1 was sleek. Funnel #12 had better copy. Funnel #47 was built following the best swipe file. By funnel #85… I was exhausted. I was doing what I thought everyone else was doing... Pick the right funnel template. Use swipe copy that’s “already converted.” I stacked every trick I could find: Countdown timers. Scarcity bonuses. Long-form pages that should work. And for a while… it looked like I was doing everything right. But here’s the thing... You can build something that looks perfect and still no conversions... I kept tweaking the surface. More urgency. Better headlines. Cleaner automations. But deep down, I knew I was missing something deeper. Then I ran an AI-driven behavior analysis on my funnel data. One insight stopped me cold... That insight was the unlock. I’d been designing funnels for what I wanted people to do, not how they actually made decisions. So I rebuilt everything from that one insight. No fake urgency. No bloated pages. No pressure pitch. Just one core shift... Help people move from “I’m confused” to “I see myself in this” to “I’m ready.” The hardest part was letting go of 85 beautiful, complex funnels… for something simpler... But then something wild happened. People started responding. Not just clicking, but connecting. Saying things like: “I feel like you get me.” “I feel seen.” And quietly in the background, AI was nurturing that trust at scale, watching behavior, adapting messaging, and following up with nuance I couldn’t replicate manually. No more late-night DMs. No more chasing. The real test wasn’t just strategic, it was emotional. Could I trust a simpler, belief-based path? Could I let go of the flash in favor of real connection? Burning down what I spent months building hurt... But funnel #86 worked, not because it was fancy, but because it was finally aligned with how people make decisions. It guided them through the belief journey. And the AI-supported system helped build that trust without me being glued to my inbox.

You tweak the headline. Refine the offer. Retarget the audience. Rebuild the VSL. And still... something feels off. It’s not that funnels don’t work. They do. In fact, most of them would work, if they had the right fuel behind them. But that’s the part no one talks about. Not the template. Not the stack. Not the upsell logic. The operator. The mindset. The energy that powers the machine. The deeper I go into this world, the more I see this pattern: People are trying to scale results they haven’t become aligned with yet. They want consistency, but operate in chaos. They want scalability, but change direction weekly. They want results that reflect mastery, but they’re still scattered in execution. At some point, you stop asking: “What funnel converts best?” And start asking: “What version of me would make any funnel work?” That’s the shift. The winners, they’re not bouncing model to model. They’re not duct-taping hacks together at midnight. They build from alignment, not urgency. They’ve engineered their life so the business follows. And when you do that… Funnels work. Ads work. Teams flow. Offers click. Because it’s all just an extension of who you’ve become. Ask yourself... What version of me does my funnel reflect right now? And is it the one I want scaling?

@Russell Brunson often says that his highest-paying clients and inner circle students are podcast listeners. Why? Because podcasting is one of the most powerful ways to attract your ideal customers and build a loyal audience who trusts you. And yet, so many people still aren't taking advantage of this platform. Some start a podcast, record just a few episodes, and then stop. If that’s you, what made you give up? What got in the way? Others want to start but never do. If that’s you, what’s holding you back? Drop a comment and share your thoughts. I’d love to hear from you and share all my insights with you. Let’s get you moving forward.

I grew Up on a Little town with 15K people. Those kinda towns, people get to know everybody, gossips go around everyday. And that I did not like, but the fact that you know a bit of people that crossed roads with you, that was cool. I live in Guadalajara now, around 5 million, and I have been trying to hire help for my company all year, but no luck so far, I have not found hard working people just yet. When I hire some lazy person on the agency, or even lazy people as clients, I just really learned to Let go… because we are just not a good match… you know? Anyone else with that issue? Should I not fire lazy clients?(yes, clients)

If you build funnels, write copy, or run live launches this is worth paying attention to. OpenAI just launched ChatGPT Agent and it’s not just another AI feature. It’s the first time ChatGPT can actually take actions across apps, files and the web. Think Zapier + a smart assistant that writes, clicks, builds and runs codes for you... With a single prompt, the Agent can: 👉 Research your niche or offer 👉 Write copy, slides, or emails and export to PowerPoint or Docs 👉 Fill out forms or submissions (like Typeforms, Google Forms, etc.) 👉 Run code/scripts 👉 Click around websites, extract info, and interact with live pages 👉 Connect to your Gmail, Google Drive, Calendar, SharePoint, GitHub (more coming) And it asks for confirmation before doing anything irreversible... Funnel Use Cases I Can See: ✅ Build VSL scripts or webinar decks (with slides auto-created - won't be perfect, but will save time) ✅ Pre-fill funnel copy frameworks from voice notes or raw ideas ✅ Summarize competitor offers and pricing pages ✅ Auto-generate launch plans, email sequences and backend automations ✅ Prep client onboarding docs, SOPs or proposal decks ✅ Integrate with CRM (hopefully CF 2.0 as well soon) or Zapier-like tools for follow-up triggers (via API) It’s all agentic. Meaning, it doesn’t just write, it executes steps for you... This is the first time AI has real hands in your business backend. And for funnel builders who juggle 10+ things a day, this is leverage! Let me know if you want a deeper dive or real workflows I’m going to start testing inside client launches. Will be more than happy to share what's working... Let’s leverage this shift instead of getting left behind...