Hi all. I had some disappointing results recently with selling lead gen services. It's hard work to get new clients and the appointments for them, and then the clients let you down with zero-to-low conversions due to a whole bunch of reasons on their end, and don't reorder. Is there something else besides lead gen services? Selling your own solution? Any ideas would be great. Thanks.

How do you get people on a call after getting a positive reply? After a lot of tweaking and testing, I finally got my cold email copy to consistently generate positive replies. But I’m struggling to turn those replies into booked calls. What I’m doing right now: - As soon as someone replies positively, I respond and ask them to book a call using my booking link. - Alternatively, I suggest two specific time slots and ask them to choose one. Am I doing something wrong here? Do I need to follow up 5–7 times after a positive reply to get them on a call, or is there a better way to handle this stage? I’m honestly not sure where I’m going wrong. Unfortunately, I don’t have a huge budget to keep these campaigns running. They’re costing me around $300–$400/month, and so far I haven’t generated a single sale. If anyone has experience with this and can point me in the right direction, I’d really appreciate it.

Every campaign I have running at 4, 5, 6, 7 percent replies have one thing in common. It is not the copy and it is not the list. None of them lead with the thing we actually want to sell. Here is the structure with real numbers: In the PR world the back-end offer is retainer PR services. Eight thousand dollars a month. That is the business, that is where the money is, and we cannot say a word about it in any of our cold emails, because nobody wants to be sold an $8,000 a month retainer by a company they have never heard of. So what we say instead is that we would love to get you featured in USA Today or TechCrunch. Small one time fee. Once we knock that out for you, we would love to do some additional stuff. Most people say yes to that, because that is the thing they actually wanted. They want the exposure, they want the article, they want the feature in a name they have heard of. And they are usually willing to pay decent money for it. We do not make money on it. We run it at roughly breakeven. That throws people, so let me be blunt about why. The job of the front end is not margin. It is to get the yes. Once we have the yes and we deliver it well, we get to sell the thing we actually want to sell, and we are doing it to someone who has already watched us do good work. That is a completely different conversation from a cold pitch. One clarification, because this gets misread constantly. A front-end offer is not a discounted version of your real offer, and it is not a trial. It is a separate deliverable, with its own scope and its own promise, that leads into the real one. And this is not just a cold email tactic for us. It is the entire marketing strategy. Ads, SEO, outbound, all of it leads with a quick win and sells the real thing second. Most of us are selling something oversaturated. I run a lead gen agency and a PR agency, both crowded. You do not have to change what you sell. You have to stop leading with it. Do you already have a front end offer set up?

I'm reaching out to healthcare staffing firms and currently testing these subject lines: 1. Healthcare hiring in {{company_state}} 2. A few healthcare openings in {{company_state}} 3. Healthcare roles that may fit your desk 4. Noticed some healthcare hiring in {{company_state}} The goal is to make it feel more like a colleague sharing something relevant rather than a typical sales email Which one would you be most likely to open? And if you've got other subject lines that are working well right now, I'd love to hear them

Hey guys, My bottleneck is Leadswift and the low amount of leads it produces. Can you tell me if anybody used Omkarcloud before? It's an open source scraper entirely free on GitHub. I see people on Youtube try it, but I wonder if any of you tried something like this before. Because I would need about 3-4 Leadswift accounts at 20 searches per day to have a reasonable amount of leads to try.