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Commercial Real Estate 101

6k members • Free

STS Community: Mom's House

6k members • Free

107 contributions to Commercial Real Estate 101
Sellers don't reject offers. They reject ultimatums.
Here's something most commercial investors get wrong on their very first deal. They find a property. Run the numbers. Land on a number that makes sense. Send it. One offer. One number. One answer. And the seller does what sellers do when given a single number — they reject it, or they counter once and stop returning calls. Binary positions usually break the wrong way. The investors who close more deals don't send one offer. They send three. Same seller. Same property. Same conversation. 👉 Lower price, all cash, fast close 👉 Higher price, seller financing, longer close 👉 Mid-range price, clean contingencies, ironclad earnest money The conversation completely changes. The seller isn't deciding whether to take your offer. They're deciding which of three fits them best. And the one they pick tells you something they probably wouldn't have said out loud — whether they care most about cash now, total dollars, or certainty of close. Once you know that, you refine the one they leaned toward into a better version. I built an LOI template that lets you send all three offers in a single document. 📃 Grab it here or in the Free Resources Module in the Classroom. Drop the template into your next deal and see what happens. Then come back and tell me which of the three the seller picked.
1 like • 8d
Been submitting more offers using this technique. It's just a matter of time now.
From $30K in debt to $3M+ in 5 years
This story is about Rachel. She had a worse starting point than most. 24 years old. $30K in debt. No experience in real estate. No family money. No plan. What she had was a willingness to learn three things. How to find the right deal. How to structure it. How to bring in the right financial partner. That's the whole game in commercial real estate. You don't need a bank. You don't need perfect credit. You don't need cash for a down payment. You need to know what you're looking at and how to put the pieces together. Five years after she started, Rachel's net worth is north of $3 million. She didn't get lucky. She followed a system. Same system that's in the package going up for auction Tuesday at 7 pm Central. If the reserve gets hit, the winner walks away with everything Rachel had access to — and a few things she didn't. One more story coming before the auction. It's not an edge case either. It's what happens when somebody runs the playbook. ⏰ Auction goes live for 24 hours on Tuesday June 30, 7 pm CST. Right here, ONLY in the Commercial; Real Estate 101 Community. Let’s go!
4 likes • 8d
This has my name all over it!
Hey everyone, glad to be here.
I joined because I’m serious about learning commercial real estate the right way, not just watching content and pretending I’m in the business 😅 Right now I’m trying to sharpen my understanding of deal analysis, seller motivation, and how to tell whether a property actually works from day one instead of just looking good on paper. So I’ve got a question for the room: What’s one lesson you wish you learned earlier before chasing your first commercial deal? Could be underwriting, LOIs, negotiating with sellers, financing, choosing a market, anything. I’m here to learn, connect, and eventually do real deals, so I’d love to hear what you’d tell a newer investor who wants to avoid wasting a year on the wrong things.
1 like • 10d
Welcome! I wish I had a better understanding of how deals were structured. It's taken me some time to get comfortable with it, but I am FINALLY getting it!
Need Link To Calculator
Can someone PLEASE post the link to the Owner Financing Payment Calculator. The one I have is malfunctioning (probably because I screwed up!) and I have searched all through the Classroom and cannot find the link. Help, I need somebody! Thank you.
2 likes • 11d
Thanks, Paul! See you on Saturday.
📢 LIVE Auction | Tuesday 6/30 | 7 pm CST | 24 Hours Only
We're trying something new in here, crew. On Tuesday June 30 at 7 pm Central, I'm running an auction in this community. One person is going to win the complete system I use to find, structure, and close commercial deals — and the support around it. The same system members my students have used to close their first deals. Leave their W-2s. Build real cash flow. I'll share two of their stories this week so you can see what's actually possible. What's in the package: 👉 The full course — every video, framework, and case study I've built 👉 The Document & Contract Vault — every LOI, contract, script, and calculator we actually use 👉 Two weekly calls with me If reserve is met, the bonus stack unlocks: 👉 $10K Deal Commitment — bring a qualified deal an investor in our community buys, you earn at least $10K at closing 👉 Help setting up your full investor infrastructure (LLC, branding, CRM, email, document systems) 👉 A tailored 90-day plan so you know exactly what to work on each day How the auction works: The Auction opens Tuesday June 30 at 7 pm Central. Closes Wednesday July 1 at 7 pm Central. 24-hour bid window. ** Bids go in the comments under the live auction post — not DMs, not under any other post. Bids in whole dollars only. $1 minimum increment over the current high. Multiple bids allowed. Outbidding yourself is fine. Highest bid at 7 pm Wednesday wins. ** There's a reserve price — the minimum the full package will sell for. The number stays private. If the high bid hits or exceeds it, all bonuses unlock. If not, the winner still gets the core package without the bonuses. We'll post a 4-hour warning in the comments before close. Bids are binding. Don't bid amounts you can't pay. Place at least one valid bid in the 24-hour window** and you get the Personal Marketing Blueprint workshop after close. ⏰ Tuesday June 30, 7 pm CST- Wednesday July 1 7 pm CST Right here , only in the Commercial Real Estate 101 Community. Have questions? Leave them in the comments!
1 like • 11d
I'm game!
1-10 of 107
Barry Brown
5
303points to level up
@barry-brown-2089
I currently work as a Network Administrator as I begin my journey to full-time real estate investor. Private Money Broker.

Active 5d ago
Joined Jul 25, 2025
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