8 ways to attract clients to your community

Feb 29 in Other

After 4 years in the Info Product business, I’ve tested out multiple funnels and strategies across my own product and for clients as well, so it’s tested within multiple niches.

3-4 years ago, the classic evergreen funnel worked smooth and perfect:

1. Paid Ads

2. Opt-in with sign-up

3. Email automation + demo/training page

4. Book a call

5. Purchase the product

We did pretty well with this, but I noticed something over the past couple of years.

Things changed…

And it made me question the funnel, the setup and if there could be a more profitable way of getting leads and clients to our own info product but for clients as well

So what is the best way of attracting leads and clients today (in my opinion)?

1. Challenges

2. Webinars

3. Having a free/low ticket entry

4. Events across multiple info products

5. Evergreen funnel with a very tiny/specific niche

6. Instagram DM (without overdoing)

7. Building in public (Youtube, LinkedIn, podcast)

8. Value, value, value

Not prioritized btw. ^^

No size fits all…

But the best you can do by far is focusing on your product and existing clients.