When we started studying thriving communities each week, our goal was simple. Learn from the best and share what we discovered. What we didn't expect... ...was how much it would change the way we look at our own community. Every case study, every conversation, and every question has challenged us to pause and ask: "Are we doing this ourselves?" Some things have affirmed the path we're on. Other things have revealed opportunities to serve you better. And honestly, we think that's exactly what should happen. We don't just study thriving communities. We let what we learn shape our own. Learning that doesn't change us is just information. Over the next week, you'll begin to see some of that learning come to life inside Skoolology. Not because we've found the "perfect" formula, but because we're committed to practicing what we're learning alongside you. We're taking a fresh look at the journey every new member experiences, looking for ways to make it clearer, more supportive, and more likely to lead to meaningful progress. If we're asking community builders to improve intentionally, we should be willing to do the same. Thank you for being part of this journey. 💙Your questions challenge us. 💙Your experiences broaden our thinking. 💙Your ideas make this research stronger. You're not just watching Skoolology evolve. You're helping build it. And for that, we're deeply grateful. Truly. — Donna & Todd

We'll be re-arranging the courses this weekend (please excuse the mess) but thought I'd drop a first look at the new course theme design for SkoolME.

Today, I didn't post in other communities. Instead, I took a step back. Over the past couple of weeks, I've gathered observations from community case studies, from conversations with builders like you, and from my own experience. And today reminded me of something: Research isn't only about collecting more information. It's about making sense of what you've already learned. Here's one thing that surprised me this week. When I ask how we know our members are making progress, so many of us reach for the same evidence: activity. They log in, they comment, they show up. But when we describe what we actually want for them, it's something else entirely. I keep noticing that gap, and I don't think I'm the only one sitting in it. One thing is already becoming clear to me. This isn't about finding the "best" community. It's about uncovering the principles that help members succeed, no matter what kind of community someone is building. Before we come together tomorrow, I would love to hear from you. 💙 What surprised you most this week as you watched your own community? Even one small thing. Thank you to everyone who has shared, challenged my thinking, and asked good questions along the way. You're shaping this research just as much as I am.

Hope to see you in the call. If all you did this week was notice one thing, you're ready.

Engagement 74%! Rank down to 890! What works: Two things have set this in motion 1) The NOMAD Framework 2) Working with people who understand the struggle, do the research and provide helpful guidance and engagement in our community @Donna Thornton @Todd Thornton I am at 81 visitors, only 10 since the framework, but with 2 signups since. Low conversion of 12.3% . I am praying this is a trend! Thank you! Had to share my excitement!