When you post in public communities, the images you upload should match your content, and the file name you give them matters more than most people realize. My profile picture in Skool is saved as: todd-thornton-skoolology Lowercase tends to perform better, and hyphens work better than underscores. Search engines and AI tools read a hyphen as a word break, while an underscore tends to fuse the words together into one string. Correct todd-thornton-skoolology.jpg todd-thornton-skoolology-community-card.jpg Format: main-keyword-descriptive-detail.jpg Incorrect Todd_Thornton_Skoolology.jpg IMG_4471.jpg todd thornton skoolology copy (2).jpg Each of those wrong examples fails for a different reason. The first uses underscores and capital letters, the second tells no one anything about who or what is in the image, and the third has spaces and leftover file clutter that get mangled into odd characters when uploaded. Right now, Skool doesn't use image metadata, and there is no good way to add descriptive information for AI to read. To be fair, today's AI tools are already strong at analyzing images on their own, so the file name usually acts as a tiebreaker when the tool is not certain what it is looking at. A good habit going forward is to name every image for exactly what it is, following the pattern above. Skool may build a better system for handling images down the road, but you are probably posting the same images in several places anyway. Make sure the copy saved on your computer or phone is named for maximum impact everywhere it lands. Keep in mind that AI summaries pull information from multiple sources. The more signals you can stack in one place to show the connection, the better your results will be. What to do now Edit or replace your image if you are not happy with the one you have, then name it using this format: your-name-community-name Once it is renamed, use that same file everywhere else you show up online. Update your profile picture on your other social platforms, your website, your author bio, and anywhere else you use a headshot.