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Owned by Donna

Stop collecting generic Skool growth advice. Take the 5-minute SKOOLME Checkup, find what to fix next, & test 1 research-backed move. Join free today.

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240 contributions to Skoolology: Growth by Design
My First Month Building a Skool Community: 5 Things That Worked (and 1 Thing I Got Wrong)
About a month ago, I started building my Skool community. I didn't have a big audience. I didn't have a paid offer. I definitely didn't have everything figured out. I just committed to showing up every day. Here's where things stand after 29 days: 37 members 184 visitors 31 signups 16.8% visitor → signup conversion 97% engagement The numbers are still early, but I learned a lot along the way. 1. Networking beat content (at first) I expected YouTube to bring in most of my members. Instead, most of my early growth came from genuine conversations inside Skool. Commenting. Helping people. Jumping on calls. Building relationships. Content is starting to help now, but relationships came first. ----------------------------------------------------------------------------------------------------------------------------------------------------------------------- 2. Clarity is a growth strategy When I launched, my positioning was too broad. The more conversations I had, the clearer my mission became. That's why I even renamed my community to 𝗬𝗼𝘂𝗧𝘂𝗯𝗲 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗖𝗹𝘂𝗯. Once I knew exactly who I wanted to help, creating content and talking about my community became much easier. ----------------------------------------------------------------------------------------------------------------------------------------------------------------------- 3. Discovery calls are market research I had around 𝟭𝟱 𝗱𝗶𝘀𝗰𝗼𝘃𝗲𝗿𝘆 𝗰𝗮𝗹𝗹𝘀 this month. Only one was a sales conversation. And honestly, that was enough. Those conversations taught me more about my audience than hours of guessing ever could. Every call helped refine my messaging. ----------------------------------------------------------------------------------------------------------------------------------------------------------------------- 4. Engagement starts before people join I used to think engagement was about posting every day after someone became a member. Now I think it starts before they even join. If someone already knows you, has talked to you, or has seen you helping others, they're far more likely to participate once they're inside.
My First Month Building a Skool Community: 5 Things That Worked (and 1 Thing I Got Wrong)
0 likes • 44m
@Yvonne Green 🤗
1 like • 43m
@Avinash Khatri 🤩
Avinash Went First🥳
If you haven't seen it yet, one of our members did something this week that I would love for everyone to notice. @Avinash Khatri shared a full month of his own community-building experiments in our Research Notes, what worked, what he'd do differently, the real numbers, the honest lessons. It's exactly the kind of thing this space is built for. Not theory, but someone actually trying things and bringing the findings back to all of us. And he ended with a question worth all of us answering... 💡What's one experiment that had a real, surprising impact on your community? Not a theory. Something you actually tried that changed something. Head over to his post and share with us. You'll find it HERE. Let's build a little pile of real evidence together, and let's show Avinash that when someone goes first, the rest of us show up. 🙌
Avinash Went First🥳
2 likes • 4h
@Avinash Khatri
0 likes • 45m
@Lynne Vella 🤗
Let's Welcome Tyler! 🎉
Welcome, @Tyler Rohm ! So glad you found us through the Directory. Congratulations on building a community with a clear purpose and a place where your members can feel like they belong. That's a strong foundation. Wishing you all the best as you work toward your first paid member. Looking forward to learning together and hearing what you're discovering along the way! 🤗
Let's Welcome Tyler! 🎉
0 likes • 2h
@Kathy Adams You’re the best!
1 like • 56m
@Gemma Green Thank you! 🤗
🎉Great Job Muskan! Closing in on 1,000 Members
Congrats to @Muskan Ahlawat and her AI Automation Club. She's now only 19 members shy of 1,000. I believe she has the most members of anyone in our group right now followed by @Michael Wacht at 825 members in his AI Bits & Pieces. Keep up the great work!
🎉Great Job Muskan! Closing in on 1,000 Members
0 likes • 7h
@Loretta Arey
1 like • 3h
@Michael Wacht 🤩You're also very close! Nice work!
Comeback!!
Hello Skoology community I've been somewhat MIA, as I have been dealing with a lot in my life. Obviously I'm not a special case, as we all have busy lives but it's meant that I haven't been as present as I like to be in this community and Skool at large. As I continue to build my community and embark on more exciting projects, I will be here more often and hopefully connecting with all of you, like minded folks. @Donna Thornton and @Todd Thornton thank you for all that you do here and I look forward to the continued growth and success of the community!!
Comeback!!
1 like • 11h
@Mk Duma
0 likes • 7h
@Lynne Vella 🤗
1-10 of 240
Donna Thornton
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@donna-link-9467
👉 Most communities don't fail. They stop improving. I help builders know what to improve next. Learn. Lead. Build.

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Joined Jun 8, 2026
Bowling Green, KY
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