Do AI Ads Suck Now? · Sell While You Sleep

Do AI Ads Suck Now?

Happy Monday

Checked Stripe which validated my thesis today:

AI slop alone won't scale your offer.

I've been diving back into ads and what I've seen clear as day is quite simply most people are tired of seeing the same AI ads on their feeds over and over again.

Definitely guilty of this because it was easy.

Let Claude spin up creatives and off to the races.

And what I found was there was always a handful that did VERY well.

While the vast majority absolutely crashed.

The big thing I see nowadays that every ad account needs variety.

If we're all just posting the same thing over and over again it's predictable.

This is why we're working on now (and what I'm advising clients to do) is simply add more different varations of ads in.

Talking head

B-Roll

Lifestyle

Lifestyle with captions

AI Before/After images

Interesting AI Images

When we start, we keep things very simple.

I always recommend having a few talking head videos + a few image ads.

But if you have ZERO time bare basic ads with text work great.

It's simply when you start scaling that you're going to want lots of variation.

Next workshop is going to be entirely focused on ads.

We're installing a few things for our publishing partners and finishing up Sell While You Sleep. Once that puppy's live, the ad workshop will be coming soon.

For now, let me know if you're seeing the same thing as me:

AI ads are everywhere and it's easy to ignore 99% of them.

Or is it just me?

Let me know below 👇

1 comment

Do AI Ads Suck Now?