Alright gents - we’re kicking off a fun challenge starting TODAY. We often talk about leveling up our style. But the truth is, no man decides to level up just because he bought a new suit. He buys the suit because he first decided he was done playing small. We all have a "Line in the Sand"—that specific moment where the old version of you no longer fit the man you wanted to become. Today, we’re kicking off a 3-day challenge to honor those stories. This isn't a "who looks best" contest. This is about the Turning Point. Whether it was a promotion that felt out of your league, a breakup that forced a reality check, or the day you became a father and realized you had to lead by example - we want to hear about the moment you stopped cutting corners. HOW TO JOIN (Super easy) Drop your story in the comments under this post. Use this quick format: 1. The old you (What did "average" look like for you then?) 2. The moment (What was the specific wake-up call?) 3. The shift (What was the very first change you made?) 4. The result (How are you showing up differently today?) Optional: Feel free to attach a "Before" photo to show the physical side of that internal shift. HOW THE CHALLENGE WORKS - Challenge will run for 3 days (starting today until Jan 19th) - Post your story in the comments of this post (not separate posts) - Our team will personally pick the winner at the end - Winner will be announced next week Monday Jan 19th - Winner gets a surprise gift from Antonio 🎁 WINNERS WILL BE PICKED BASED ON - Detail and quality of your comment (70%) - Thumbs up from others (5%) - Paid members will have plus points. RULES & LIMITATIONS - Must be Level 5 or higher to win - Free shipping (USA only; forwarding addresses accepted) The floor is yours. What was the moment you decided to level up? Let’s hear it below. 👇