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[START HERE]👋 Welcome to The Game of Skool 🥳🎯
Welcome to The Game of Skool The best place for: 💬 Building a Community Around Your Content or Coaching Program 🎮 Using Game Mechanics to Turn Engagement into Real Value 💰 Monetizing Your Expertise Through a Thriving Membership Community 🎉 You’re officially in — and we’ve got something fun waiting for you. To get started, complete this short 3-step journey. It takes less than 5 minutes and will unlock your Mystery Gift. 🎁 Comment START below and 👉 click here to begin
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"I found it so daunting..." (Then this happened 🚀)
@Adrianna Kollar wanted to build a community for people with MS. Great mission. High stakes. But she was stuck. In her own words, she "didn't know where to start." We worked together to install the foundations of her community. But here is the secret: We didn't just build a "content library." We built a Game Loop. We designed the group so that engagement wasn't forced: it was automatic. The result? She went from "daunting" to Launch in 3 weeks. But the real win is what happened after the doors opened. Listen to this part of the video: "People are engaging in the group sessions... and posting in the group." — Adriana She didn't have to beg for attention. Her members showed up ready to play. That is the power of building with Engagement Mechanics from Day 1. Watch the full story below 👇 🎮 Big Update (check the comments)
What “Cab Driver Goals” Teach Us About Designing Engagement
Ever notice how players stay stuck when the game doesn’t tell them where they’re going? Turns out… we do the same in real life. In the latest episode of the Professor Game Podcast, Glen Lubbert shared a powerful idea: 🚕 Your brain is a cab driver. If you don’t give it a destination, it just stays parked. It hit me hard because it applies directly to how we design experiences, communities, and products. Clear goals = clearer paths = more motivated players. So let’s turn this into a practical discussion for our community: 👉 What’s one goal in your current project or product that feels too fuzzy… and how could you turn it into a “clear destination” for your users? It can be big or small, the point is to sharpen it together. Drop your thoughts below. I’ll be replying to every comment and helping refine ideas so they become more actionable (and more gamifiable). Let’s level this up together!
Premium Tier is now here
I don't want to drown the group with messages to upsell, and though this might sound like that, it's actually more of a question. I know some of the clients already working with us are interested in getting in group calls for regular feedback on their journey and specifics, so they can benefit from others on the call and their questions. Is there something else you would expect in a premium tier from a group like this?
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Feedback request re. new podcast and youtube channel
Hi all, I've recently recorded and posted the first real episode of my podcast -- Questify Your Life with Sierra, a Podcast that helps remind you that you get to decide when your backstory ends and your journey begins. Questify Your Life is a system I created that blends gamification techniques with positive psychology research to make life feel more fun and doable. (Kind of like playing this life as if it's a DnD Campaign or video game). I use it to design quests that focus on the goals I value, while prioritizing creativity and play. The system has three main parts: Journey, Character, and Quests. In this podcast, I am joined by Adventurous guests, read my Substack essays, and occasionally chronicle my own adventures as I apply the Questify Your Life system to my everyday life. I originally built this system during the beginning of my mental health recovery journey in 2019, and it has since helped me navigate neurodivergence, disabilities, law school, becoming an attorney, and building my own business. Link to the first episode on Youtube & Spotify. Some questions for you: What is your personal preference for how often podcast episodes come out, and how long do you like them? If you have a podcast or youtube channel, what is your favorite process for inviting people onto your show that you find interesting? Thank you for your time and attention!! Sierra
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