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Business Growth Passport

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3 contributions to The Game of Skool
Why Dark UX Fails (and What to Do Instead)
I just released a new episode diving into something we’ve all run into: confirm shaming. Those guilt-driven prompts apps use to push us into the choice they want. Sure, these dark patterns can boost quick numbers… but they absolutely destroy long-term trust, retention, and community. In the episode, I unpack real examples (some wild ones), the psychology behind them, and how ethical, game-inspired design can motivate users without manipulating them. If your product or community relies on behavior change, this episode will give you a clearer path to ethical motivation that actually works. 👉 Watch the episode and let me know in the comments: Have you ever been “confirm shamed” by an app? What did it say?
2 likes • 6d
I see the “no I don’t like to save money” or “I want to pay full price” all the time 😒 especially on email capture pop ups or forced upgrades in apps. Immediate close.
1 like • 6d
@Rob Alvarez And consumers are getting smarter when it comes to these tactics, probably thanks to unethical overuse. 😓
🧠 Create with your audience — not for them.
That’s the creative philosophy that Mister & Mischief (Andy & Jeff Crocker) shared with me in the latest Professor Game Podcast episode. They talked about their analog zine Infinite Right Answers, the power of confidence + generosity, and why a “too gentle” audience taught them more about engagement than any playtest ever could. It’s a beautiful reminder that real connection happens when we let others co-create the experience with us. 💬 What about you — when was the last time you invited your players, users, or learners to help shape the story with you? 🎧 Check out the episode #Gamification #GameThinking #ProfessorGame #Community #Engagement #Motivation
1 like • 26d
Co-creation is the key to real and valuable solutions. Huge advocate for this way of working, however it can take some skilled facilitation to know where to push and pull to get the result they desire. I am frequently working with my members to create. Love it.
Spin The Wheel to Create Your Skool Community
There's lots of talk about what Skool community to start with the new $9 price. So I created this spinner with dumb ideas just for fun. Give it a try at https://mediaspark-skool1.replit.app/
Spin The Wheel to Create Your Skool Community
2 likes • Sep 9
@Mathew Georghiou Wow. You should come speak to my community about it. When I build it. Two members. You and me.
2 likes • Sep 9
@Mathew Georghiou
1-3 of 3
Dhania Mirza
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10points to level up
@dhania-mirza-6216
7-Figure business owner. Service Designer and HCD Facilitator. Get the clarity you need to create offers with confidence.

Active 2d ago
Joined Aug 24, 2025
INFP
Victoria, Australia
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