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20d • 💎 Resources
A Simple System to Grow Sessions Consistently
I’ve been working on some diagrams to show a very simple model that works for personal trainers, virtual trainers, and studio owners.
No funnels. No ads. No complexity.
Just CONSISTENT execution of a few basic things.
1️⃣ Attract: Outreach
Start conversations with people you already have access to.
- Online and in-person outreach
- DM people you know
- Comment, reply, reconnect
- Invite them to a free intro workout
- Follow up
Volume matters more than wording.
Doing more > saying it perfectly.
(Think ~100 touches per day.)
2️⃣ Attract: Content + Local Groups
Create simple content that answers real client questions.
- Short talking-head videos
- One platform where you already get traction
- Post daily
- Privately reach out to anyone who engages
- Repurpose into local online groups (Nextdoor, local FB groups, etc)
Content exists to start conversations, not to go viral.
3️⃣ Convert: Free Intro Workout
- Proper consultation
- Simple explanation of the process
- Tailored workout
- Ask for the sale
The workout is the sales process.
4️⃣ Deliver: Remarkable Workouts
Consistently great workouts solve everything downstream.
- Retention improves
- Referrals increase
- Marketing gets easier
- Lead flow becomes more predictable
Great delivery = more referrals.
Then repeat.
Simple. Boring. Extremely effective.
Comment below with your thoughts! 👇
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A Simple System to Grow Sessions Consistently
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