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High Intensity Business

256 members • Free

23 contributions to High Intensity Business
Trainer Turnover
During the Strength Forum, I ran into @Fredrick Hahn for a moment. I mentioned a former employee of his said 'hey', and Fred mentioned about the problem of employees leaving. I instantly thought: what if that was PART of the business system? Trainer turnover is disruptive to business. How can we 'bake in' a system or pattern to assist trainers transitioning out? How can this be made PART OF the process, rather than an interruption? If you employ instructors, this WILL happen. Better to make it a pleasant transition for everyone. How to do it?
3 likes • 12d
I also wouldn’t use or agree to a non-compete, but Michael is referencing something different. A non-compete stops you from working for a competitor in a similar role (wide restriction), while a non solicitation-prevents you from poaching the former company's clients, vendors, or employees (narrower restriction). Non-solicits are generally seen as less restrictive and more enforceable in court than non-competes, which limit your ability to earn a living and are viewed more critically by courts. Some states even ban them.
Accessory exercises equipment
Hey team What's your go to accessory exercises. I have got my compound exercise equipment set up and now I'm looking to lock in the accessory side of my gym. All comments welcome, no wrong answers 😉 I'm thinking of the following : Tricep Bicep Lateral raises Back Extension Leg Curl Leg extension Calf
3 likes • 12d
In additional to your list, hip abduction and adduction.
Outreach + Content = Clients
Quick training video on how my clients are using outreach + content (and local groups) to get lots of clients. Simple. Sustainable. Effective. Outreach Framework I would love your feedback in the comments. What am I missing? Want to grow your business like crazy? 5 spots open for 1on1 coaching - Click here to apply
Outreach + Content = Clients
1 like • 12d
Looking forward to catching up to watch this!
Starting My Business - Progress and Lessons Learned
I want to document the development of my business and record insights if it may be of help to anyone here. Also, it will help me to record insights for my own reflection. Lawrence encouraged me to start a business diary on the forum so that’s what this is. Feel free to chime in or ask questions if anything is of interest to you. Currently, I have a business partnership with a local chiropractic and medical center that has a 1600 ft.² machine-based gym available to patients only. The creation of this partnership was a major lesson learned which I will document. It has not been perfect, but it allowed me to get back into personal training without any upfront costs other than the establishment of my LLC. I first became a personal trainer in 2010 after I got out of the army. I worked part time in a few clubs while I was going to college, which led me to managing a gym that was associated with a physical therapy clinic from 2016 to 2017. I got out of the business because the money was terrible, and I entered into corporate marketing and franchise operations at that time. I still work in inside digital marketing and sales to grocery store owners (a tough crowd!) Around 2023, I discovered Mike Mentzer through John Little’s videos. At that time, I shifted my own training style towards heavy duty for about a year. Somewhere around mid 2024, I discovered this podcast and dove a lot deeper into the evolution of high intensity training through the many leaders in HIT that we all know about. I also shifted my training more towards what I would describe as a Nautilus style HIT routine so that I could experience a more simple form of high intensity training without the complexities of pre-exhaust, super sets, etc. My reason for this is that I wanted to put myself in the shoes of a client with regards to workout timing, exercise selection, and overall general feeling at the end of a 30 minute HIT workout. Around the end of the year, I decided that I wanted to bring the style of training to more people and re-ignite my career as a personal trainer, all thanks to Lawrence and the many guests of the podcast.
1 like • 15d
@Lawrence Neal thank you Lawrence. Interestingly, every response actually has some type of patient history at this clinic which surprised me and has made it easier. Also, this group is very specific for this neighborhood, not the greater city, so there was a lot less noise and 0 competitors promoting services in here.
2 likes • 12d
This has been an exceptionally good month so far. I have booked 9 introductions and closed the first 4 (5 to go). Following Lawrence’s advice, I messaged not just comments, but all interactions to my community FB post. Two responded, and I’ve already closed one. She is a hairstylist and has already offered to send me referrals. I’m cautiously optimistic that this could be something viable as a full-time business, so I will see how things go in the coming months. Some Lessons Learned in 2025: -There are going to be mismatched clients due to affordability or psychology. Price objections from the beginning and continuously represent a red flag. I will help them how I can, and won’t get bent out of shape if they churn. -There is a sharp generational difference in the way people look at personal training. I love my boomers… they always show and are always on time or early. However, they are more likely to complain about price, intensity, and scheduling times. Interestingly, they are more likely to ask what weights and settings we are using so they can DIY, which they could in this gym if they desired. I don’t fight them when that happens because this represents a mismatch for me. -Busy Gen X and Millenials between roughly 35 and 55 seem much more aligned/sold on what I do and my early AM and PM availability which is all I can offer right now. Because of their life commitments, they are more likely to be irregular on times though. -Partnering with the chiropractic office has been essential to get me this far. I have to focus on the positive of the built-in trust that comes with working in a medical center. The worn out Planet Fitness machines, the free open gym access, and the lack of promotional collaboration from the manager are elements I have to look past for now. I established a very strong referral partnership with one of the Nurse Practitioners who trains with me at no cost. -Equipment matters. I realized these life fitness machines are just a subpar in many cases. The seated leg curl is a great example, which Drew Baye recently posted a video about. I think that because these exact machines are available at Planet fitness, it diminishes the uniqueness and value of what I can provide compared to having IS/Medx machines. Multiple clients have commented that these are old PF machines.
Does anyone do partner/couple introductory sessions?
I have more demand lately from couples, especially retired couples, who want to train together. I do train a couple of couples, but I’m wondering how other trainers are structuring the introductory session with two new people. Would love to hear your insights and perspective!
2 likes • 16d
@Murray Knox I was hesitant to have both people doing an exercise at the same time, in case they have unsafe form, but I’m going to give it a try.
1 like • 12d
@Tom Miller I started as a group trainer in 2008 and have always done it in addition to 1:1, just not with HIT. If they don’t demonstrate the ability to exercise safely even after my direction, I will probably tell them that they need to do 1:1 until they are clear.
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Logan Bayless
4
36points to level up
@logan-bayless-1992
Personal trainer and high intensity training enthusiast.

Active 2h ago
Joined Aug 25, 2025
Missouri
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