Lawrence has been chasing me down about getting on here; I see it's very busy compared to the old group. Hope y'all are growing this new year!

Hi, anybody could share best app to track the workouts?

During the Strength Forum, I ran into @Fredrick Hahn for a moment. I mentioned a former employee of his said 'hey', and Fred mentioned about the problem of employees leaving. I instantly thought: what if that was PART of the business system? Trainer turnover is disruptive to business. How can we 'bake in' a system or pattern to assist trainers transitioning out? How can this be made PART OF the process, rather than an interruption? If you employ instructors, this WILL happen. Better to make it a pleasant transition for everyone. How to do it?

I have more demand lately from couples, especially retired couples, who want to train together. I do train a couple of couples, but I’m wondering how other trainers are structuring the introductory session with two new people. Would love to hear your insights and perspective!

I’ve been working on some diagrams to show a very simple model that works for personal trainers, virtual trainers, and studio owners. No funnels. No ads. No complexity. Just CONSISTENT execution of a few basic things. 1️⃣ Attract: Outreach Start conversations with people you already have access to. - Online and in-person outreach - DM people you know - Comment, reply, reconnect - Invite them to a free intro workout - Follow up Volume matters more than wording. Doing more > saying it perfectly. (Think ~100 touches per day.) 2️⃣ Attract: Content + Local Groups Create simple content that answers real client questions. - Short talking-head videos - One platform where you already get traction - Post daily - Privately reach out to anyone who engages - Repurpose into local online groups (Nextdoor, local FB groups, etc) Content exists to start conversations, not to go viral. 3️⃣ Convert: Free Intro Workout - Proper consultation - Simple explanation of the process - Tailored workout - Ask for the sale The workout is the sales process. 4️⃣ Deliver: Remarkable Workouts Consistently great workouts solve everything downstream. - Retention improves - Referrals increase - Marketing gets easier - Lead flow becomes more predictable Great delivery = more referrals. Then repeat. Simple. Boring. Extremely effective. Comment below with your thoughts! 👇