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START HERE - Welcome To Dance Marketing Pro 👋
I'm so glad you are here! This group is dedicated to helping you grow your dance studio. Whether you're looking to boost your visibility locally, create social media content to drive more people into your classes, accelerate with proven paid ads strategies, or increase awareness about your business in your local area, you've come to the right place 🥰 Step #1: Explore the classroom Go to the classroom and check out the FREE Marketing on a Budget Course and the FREE Dance Studio Marketing Toolbox. Step #2: Get results faster If you want the clear step by step path to increase your dance studio's reach & visibility, look at the Premium plan. If you want more access to me, consider becoming a VIP! Step #3: Make a post and introduce yourself What is your dance studio name, where are you located and what do you want to get out of this community. Let’s make this group a space where we help each other grow and succeed 🤩
START HERE - Welcome To Dance Marketing Pro 👋
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Your content deserves to be seen. Here's how to get engagement...
If you're putting time into creating content for your dance school, don't waste the opportunity to amplify it 📢 What you do after you hit publish matters just as much as the post itself. This is where reach grows. This is where relationships deepen. This is how you tell the algorithm "Hey, this post is worth seeing!" Steal my simple post-publish checklist that takes less than 15 minutes, but can completely change how your content performs: ➡️ Share your post to your Story right away. Add a fun sticker (poll, emoji slider, tap-to-reveal) and a short teaser text. This pushes your story to the front of the feed AND pulls more eyes to your new post. ➡️ Go back to your previous post and like and reply to every comment. Use their name. Then go to their profile and leave a genuine comment on their content too. This signals to the algorithm that your account is active and loops people back to your new post. ➡️ Reply to every comment on your new post as fast as you can. The first hour after you post is the most important window. Reply genuinely, thank people for their support, and pin a great comment to encourage more. ➡️ Spend 10 minutes engaging with similar accounts in your local area. Kid-focused businesses, gymnastics studios, swimming schools. Leave a real comment that adds value. This trains the algorithm to know exactly who your account is targeting. That's it. Four simple actions. Less than 15 minutes. Use this checklist next time you publish - your content deserves to be seen. 💗
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Your content deserves to be seen. Here's how to get engagement...
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New Promotion? Start a new campaign. Every time.
I got a great question in the community recently about replacing ad copy in an existing campaign. ➡️ Here's my simple rule: if you have something new to promote, create a brand new campaign. Don't duplicate an old one. Don't edit the existing one. Start fresh. When you change the copy inside a running ad, Meta resets everything. All the learning the algorithm built up, who to show your ad to, who is likely to book, gets wiped. You don't save anything by editing. You just restart the clock ⏰ And your audience data lives in your ad account and your pixel, not inside the campaign. A new campaign still has access to all of it. You're not leaving anything behind. The other big reason to start fresh is clean data ✅ If you mix a special event promotion inside your regular enrolment campaign, you can't see clearly what's working for that event. A new campaign gives you a clean read on your results. One more tip, especially if your event is coming up soon. Keep it simple and start with a slightly higher daily budget to help Meta get through the learning phase faster. The general rule is: New promotion = new campaign. Who is running ads right now? Let me know in the comments if you have questions 👇
New Promotion? Start a new campaign. Every time.
Repeating Content
Hi @Sally Prendergast I'm wondering what is an appropriate cycle for reusing content? For example, the 30-day content challenge - could that be repeated in a month? 6 months? A year? I'm less worried about the little features about individual dancers, that's easy to make truly distinct, but like the informational elements that don't really change? Looking to create a bit of a master social plan...
Welcome Welcome Welcome! 🥰
Welcome to our newest members of Dance Marketing Pro: @Christine Moszynski @Sofia Marin @Georgia Davis @Jade Laurence-Barker @Hayley Deland @Rosie Rainbow @Kim Evans @Jasmine Ellis @Pamela Thompson @Stretch Sessions @Derianna Thomas @Tari Bhiri @Andréane Parent @Svitlana Vdovichenko @Aireen Vargas @Jodie Graham @Lucy Livingstone @Erin Crouch @Trish Gargani @María Redelico @Tanya Ruster @Kelsey Burke @Angelos Petrou @Nisha Vyas-Myall @Tamiris Almeida @Shelley Isley @Louise Dell @Kirsty Holmes @Kelly Jordan @Beth Murtagh We're so glad to see all the new faces and can't wait to work together to improve your marketing and get more students in your classes. Tell us about your dance school and where you're located...
Welcome Welcome Welcome! 🥰
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