Drum roll please... 🥁 All the images in my post from yesterday were created by AI, and the current winner is the cartoon image (by a lot). You can check that post out here: >> An AI Guessing Game << My next problem (the best problem to have) is that all the classes for 2-5 year olds are full with 25 people on waitlists... and there are only 10 spots left in the classes for 5-7 year olds. With 4 weeks still to go before classes start for 2026, it's time to re-jig the campaign to target kids 8+ years of age AND to hit the 'new year, new me' for adult classes 🤩

I'd love to know how your paid ads are performing! Let me know your wins in the comments - big or small: ✅ Did you get your first lead? ✅ Trials booked? ✅ New students converted? ✅ Overall enquiries increased? ✅ Cost per lead reduced? Let's celebrate you 🤩

Let's get to know each other better - let me know in the comments where you are located and include your favourite dance GIF

The Meta Pixel (or Dataset) is a tiny bit of code you can put on your website. It tells Meta (Facebook & Instagram) what people do on your site. That helps your ads work better ✅ Why it matters for your dance school... - Know who signs up: If a parent books a trial or fills a form, the Pixel records it. - Spend money smarter: Meta learns which ads bring real sign-ups, so you stop wasting cash. - Find more customers: Meta can find other people like the ones who already joined your classes. - Remind fence-sitters: You can show ads to people who looked at your website but didn’t book - that brings more students in. - Measure results: You can see which ads actually get sign-ups, not just clicks. Example... - A parent clicks an ad about your preschool class, looks at your class page, but leaves. - The Pixel remembers them. - Later you show an ad that says “Book a trial.” - They come back and sign up. - That’s a booked student you might not have got without the Pixel. Do you have your Met Pixel/Dataset set up on your website? Let me know 👇

The KPI Dashboard is now available to Premium & VIP members - check out the plans here: https://www.skool.com/dance-marketing/plans Or head to the classroom to grab it for only $27: https://www.skool.com/dance-marketing/classroom