May 23 • 👑 Premium
May 22 - The email conversion sequence is done. (Google doc linked)
Started this week with 2 spec emails written out of 6.
Today I finished the last two.
It's a 6-email conversion sequence for a B2C travel app — targeting users who planned a trip but never booked.
Here's how I built it:
→ A custom AI researcher profiled the company and built the ideal customer avatar from real user data: app store reviews, Reddit, their own marketing copy
→ A custom email marketer took that research and outlined the full sequence
→ I wrote the emails from the outline
→ Analyzed the emails like I've been doing as if they were from someone else
Three tools chained together. Research → avatar → copy. Each one feeding the next.
Is the writing perfect? No. But it's a complete, real sequence built on actual customer research — not vibes.
Next up: cleaning up the weak spots, then this goes on my portfolio.
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May 22 - The email conversion sequence is done. (Google doc linked)
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