3 Biggest Mistakes MADE by Every Coach building their Personal Brand Through Reels/TT
Here are the 3 Things I found out after watching a lot of Reels of Coaches/Consultants 1. No Visual help provided to the viewers- Very few explanatory images shown to let the viewer know you gonna convey to them, that’s why the retention goes lower than 40% in the half of the video. Which is a bad sign!😬 2. No VAKS - As we know all of the audience fall under VAKS (Visual, Auditory, Kinesthetic, Smell) We need to focus on delivering the best among VAKS, either its choosing the best music and sound effects or referring to something that people know the smell of. Including these stuff increases the likelihood of retention in the reel. 3.Pattern Interrupts- These are the very major things that make a video viral or not, if you are similar to everyone else you will be looked along with them, in the same category. ------------------- Checklist to follow before you create any video to make them reach 100k: - A Crazy and irresistible Hook that makes people stop and stare at what you are saying, (Remember : We aren’t Making Content for the Followers we currently have, we are making content for that person who is going to hit the reels explore page and just keep scrolling the section, we need to make him stop and watch our reel) - Emotions : Anger, love, lust, peace, frustration, happiness - Social Currency : Do more “How I did this” content, and show your testimonial - Trigger : Share a Hack that most of your target market won’t even know about! - Celebrity ; Add a celebrity reference that would help you gain the traction of the common people - Practical Value : Actionable steps that people can implement in the next 24hrs - Stories : Humans love stories, and who would know better than you. - Teach your editor about this safety zone of editing a reel Now you are good to go to use your personal brand and get traffic and direct that very traffic to your funnel and get the call bookings or the product sales you are looking for! If you have any questions feel free to mention them below!