Travis mentioned that there are 1000s of DEEP POCKET businesses that pay $1000s per month to get in front of the RIGHT EYEBALLS...and size matters less than having the right members or subscribers. And even though this is at the upper end of what is possible I wanted to share another example of how this is happening right now. Check the post from an acquaintance of mine and the numbers that companies are paying to get in front of these audiences. They are sold out for years. Time to own some media!! I'm sharing his post below 👇 ==== $5.6M for a podcast sponsorship and everyone's mad about the price. But nobody is asking the most interesting question: Why are Acquired FM's ad slots sold out? but first, here's what people are getting wrong about the price: They're comparing their B2B listener count to bigger, more popular podcasts and working backwards from the price. That comparison doesn't work. Sam Parr said it best: media value = audience size × buying power × how influential you are over them. That's literally it. Acquired has 1 million listeners per episode — operators, VCs, executives with real software budgets. And long-form, deeply researched content means the trust and influence over that audience is unlike almost anything else in media. So the CAC math flips completely. If your ACV is $200k and you close 20 deals, you just made $4M back on a $3M bet. Where else do you reach 1 million of these exact people? Which brings me to the part that actually broke my brain: Sold out through most of 2028. Next available slots: 2029. Brands are committing $3-5M in budget three years in advance. You don't do that speculatively. You do that because the math has already worked and you want to make sure you're not locked out next time. Is it in my budget? Absolutely not 😂 But the logic is hard to argue with.

Hey hey fellow Ronin, I did reach out to the toy industry expert but didn't hear back. Yesterday she did a masterclass on how she's using AI tools like ChatGPT, Claude and Gemini. It was informative and she definitely isn't lacking in personality! As an attendee, she sent out this survey to me just a few minutes ago: Hey, Thank you so much for joining yesterday's masterclass, the questions and energy in the room made it so much fun to teach. A few people in the chat asked about the AI prompts and Skill files I demoed. So, I'm thinking about packaging them up as a standalone resource, organized by use, with context on how to use them. Would that be something you'd actually use? Before dedicating time to it, I genuinely want to know if it's something you'd want. Hit reply and let me know. Even a one-word answer helps a ton! Thank you, NAME Here's how I am planning to reply: Hey NAME, Coaches often demo tools and processes inside a masterclass... Then survey their audience and get signals that indicate desire... Only to put in the time to make it available and the sales don't translate to demand... We’ve been running 5 and 6-figure auctions and pulling out 100 ready-to-buy now leads in under 24 hours and they tell ME how much they’re willing to spend! Then we're collecting the payment right after the auction, not only from the winner, but from up to 95 percent of the bidders too! I’ve got a bumbly loom showing what we’re doing, wanna see it? - Chad Boswell PS You can't buy anything. But after seeing the excitement in the masterclass yesterday, I think you'd clean up running an auction for BUSINESS NAME. It's a blast watching everyone placing bigger and bigger bids in the comments. It goes CRAAAAZZZY. I know peeps really dig what you're offering! Thoughts or feedback before pressing send? - Ronin Chad

I am running an auction with a partner - Its for Speakers and also for Authors, Experts, Consultants and Coaches ... who want to get their message in front of their IDEAL (captive) audience. The winner gets FIVE gigs BOOKED for them speaking to their IDEAL audience. Plus a Professional Elite Media and Marketing Kit (everything is included) And 1on1 speaker training to polish and refine their keynote / Signature talk including Stage Presence, Charisma and Sell from Stage without Selling... 5 Stages could easily generate a back end SALES of low to mid 6 figures 🔥 Here's the plan --- I wanted to share it with you as its a Combo of OI with a variation on Referral Mojo - I will be approaching Skool Speaker Groups as a BUYER ( I have a short list of 23) And FB groups too I'll make a REFERRAL style offer - 10% up to $10k - on all the sales generated from your members who join in the FUN... They will post a version of the POLL - "... would you bid $1...?" Quick Question : 👉 Should I open with . . . " Do you accept sponsorships? " OR something like - " Do your members complain about the frustration of getting on the right stages? I'm leaning towards the second one... And if you have any other suggestions I'm open to the feedback ! Thanks 🙏🙂 PS - Also, If you know anyone who has a Speakers group please DM me I'll do something cool for Ya !

Last year I pulled $2.4M out of about 3,000 leads for one partner. Just email conversations & a Google Doc Works out around ~$800 per lead. Which is funny… because lots of people already have this sitting in their inbox. They just don’t touch 'em. They start a convo. It’s going alright. Then… *POOF*. The prospect vanishes. And then they either: – don’t follow up – follow up once (and give up) – or send something that screams “please reply to me” and kill it dead I was talking to Travis Sago about it. He said something that inspired me. The one thing that takes people from amateur to pro tapper the fastest... The one thing that gets them to 6 figure campaigns. The same thing he did with Tony Teegarden... Is when he wingmans in their DMs while they have actual convos going on. He also said, he just doesn't wingman much anymore. And he asked me if I could find the time to wingman some Ronin? "You're so good, Chris, I learn from your replies!" Not sure if that was praise but I’ll take it. So I thought… alright. Let's do it for one person. I’ll come into your inbox with you, look at your conversations, and help you handle 'em. Fix the replies. Fix the follow-ups. Stop people quietly slipping away. If I put that up for auction… Would you throw in a $1 bid?

@Travis Sago, I have a partner who's doing a masterclass, showing people his agentic process, and how he sold AI-generated funnels to 48 local businesses in 24 hours. He wants to start a mastermind, helping agency owners to do the same to get local clients. 6 Payments of 1K, with 10% rev share, using his AI funnel software. We want to test auctioning off 1 spot with 0% rev-share during the masterclass. And we'll offer the high bidders with 5% rev share. Can you please point me to any resources on how to do the webinar/masterclass auction?