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Owned by Julie

Non-Fiction Author Lab

579 members β€’ Free

Book Launchers’ community for nonfiction authors writing, self-publishing, and marketing books to grow their brand and business.

Memberships

251 contributions to Non-Fiction Author Lab
Workshop Sessions at Author Nation
Suze and Joe Solari who have Author Nation in Las Vegas each year (the largest indie author conference) have a survey out to see what authors would like a deeper dive workshop session on at their event in November 2026. If you are considering coming to Las Vegas for the event &/or there is a workshop session you'd like to see, you can complete this form. Of course, if there is something on book marketing or building your author brand or book marketing assets or the future of book marketing applied today, non-fiction book writing that I could host as well you can request it (and me) as the instructor. This is not required though ... they just want to know what people want deeper sessions on. These are a couple of my photos from this year :) https://app.smartsuite.com/form/so8pqexh/1wseVWdjxR
Workshop Sessions at Author Nation
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@Jeremy Shapiro haha love it!! I am really just trying to get them to do more content for non-fiction ... and I'm happy to facilitate it!
Another #1 Best Seller! πŸŽ‰
βœ… Just hit #1 Best Seller in Strategic Management! πŸŽ‰ Hello Orange badge! 🧑 I used one important strategy from @Julie Broad’s book to do it. Something I’ve asked about here before. Any guesses as to which one it was???
Another #1 Best Seller! πŸŽ‰
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@Jeremy Shapiro I like the treasure hunt/mystery you're creating!
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@Jeremy Shapiro
Pull Quotes
@Julie Broad in one of your YouTube videos you said that pull quotes are falling out of favor. Curious why people don’t like them. I tend to use them and have always liked them, but maybe I am an outlier. Is it pull quotes specifically or sidebars in general. What I like about them is that when you are faced with a page full of text you can very quickly see some of the key points. I can see them being less valuable for the e-book format but for print I really like them. I’m looking at interior design options right now and I had pull quotes as one of the design elements I would use. Thanks!
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This article covers it more lightly but covers it: https://www.cbc.ca/radio/day6/book-blurbs-push-back-1.7476353
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@Stephen Shapiro OOOOH Thank you for showing me where I mentioned it!! This does depend on the design ... we do recommend placing anything like pull quotes or boxed out sections in strategic places so as not to interrupt the flow! If you have a specific vision for your book the good news is it's your book and you can / should do whatever works for you (and will be a good experience for your reader!). My design team does a design trends session each year ... this year we focused more on cover design trends https://youtube.com/live/d6QtVlh25ho but they may have touched on interior trends there too.
Understanding Your Data
This might not be the most exciting video you ever watch but it could be one of the most valuable. If you only look at sales numbers as an author you're missing a huge part of the picture. Sales are one metric but they aren't even the most important. In this video I walk through five categories of data so you can start to understand your author business and make better decisions.
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Hi! I'm new
...to this community, and I look forward to finding solutions and answers to all the BIG questions and conundrums. I understand I'll likely not find an answer to my query about the meaning of life here, but perhaps I'll finally figure out Amazon ads. Okay, maybe I'll start with the meaning of life. Seriously, I write under my full name, Karla Mahler Peperone. I love connecting with like-minded humans, but I also love communicating with respectful individuals who offer different ideas and viewpoints. That's why I'm here, and I'm happy to be. πŸ₯°
2 likes β€’ Mar 1
@Holly Osterman We have a different group called Author Business Accelerator for all things book marketing. In that group we host office hours where Shane on my team gets on the call and supports you with your ads. You can share screen and show him what you're doing. He has also recorded some training and we host regular training. It might be a good option. The first 7 days are free to check it out: www.authorbusinessaccelerator.com It's also a Skool group - just that in that group we do a lot of calls for support and specific training.
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@Tiffany M Ruffner Hi Tiffany - we are transitioning it over to the Author Lab. We'll be complete by January. With that, you will see the things we're doing (office hours, training) but only premium tier folks will be able to access those calls or those items in the classroom. We are excited for the transition so everyone can have more exposure to what we are doing AND our premium tier folks won't have the confusion of which skool group to post in. We have started this but it won't be complete until the new year.
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Julie Broad
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@julie-broad-5032
Founder of Book Launchers

Active 1d ago
Joined Sep 30, 2024
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