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Helping Agencies Belong, Grow, and Succeed by focusing on what's important. Service Delivery & Operations.... (Most Active Agency Community On Skool!)

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1334 contributions to Agency Service Scaling Kings👑
Looking for some advice - Cold Outreach vs Meta ads for getting clients
So I'm currently running a Meta ads lead gen agency targeting landscapers/contractors. I've got my first paying landscaping/contractor client on board and the results have been solid - 25 leads in under 2 weeks, he's out quoting consistently and sitting on a strong pipeline of work. Really happy with how the campaign is running. Now I'm trying to land my next 2-3 clients and I'm debating the best approach. I've been doing WhatsApp cold outreach to contractors using a script built around the results from my current client, but the volume is low because WhatsApp bans for too much outreach and most people don't even open it. My question is - for those of you who have scaled past your first client, did you rely mainly on cold outreach to get the next few, or did you run your own Meta ads to generate inbound leads for the agency itself as soon as you got that first client? Should I wait until I have a full month of results and then run ads using that as proof? Should I start running ads for my agency now straight away? Or should I just stick to cold outreach for now and keep grinding it manually? I want to get more clients in asap so any advice from people who've been at this stage is appreciated.
1 like • 19h
@Steve Khan https://www.loom.com/share/987b9821faa44a0ab174419b56d23525st
What industry you guys are in?
Hey everyone, I just joined the community, been running my smma business since march. Curious on what industry everyone is in. I am in the epoxy industry
1 like • 19h
haha everything
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Uncle Jimmy Mitchell
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10 Yrs SMMA Veteran Service Delivery Coach @ Easygrow (Charlie Morgan) Join my free skool group: https://www.skool.com/kings

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Joined Feb 26, 2024
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