I'd love to extend out an invitation to any members of the CC hub who have TikTok, branding or marketing related questions :) Ask me below!

Can't believe there's a resource out there for business owners to make native ads, I can't recommend Noah's Native Ads Machine course enough- especially if you're someone who is looking to grow your business online 🔥

When it comes to content and collaborating with creators, ALWAYS have an extra 1 or 2 creators than you need. You are working with humans who have their own lives and things pop up (trust us we do this daily we've had covid, the flu, pets getting sick, problems with deliveries, products breaking, creators travelling, creators moving house, fires, floods, sick family members, creators breaking limbs and the list goes onnnnnnn) these are just a small list of issues that can arise with working with creators. Having a back up will allow you to have enough content should 1 (or god forbid more than 1) creator pull out of their content commitment (you don't want to be scrambling for content). If all creators pull through and send in content then great, you have lots of content to spread out for your posting schedule (too much content is such a lovely problem to have!) Trust me, organise that extra creator!

We're back and here are some of my new year's resolutions: 1. Spend at least 1 hour a day on TikTok 2. Analyse upcoming trends, sounds and music 3. Learn a new shortcut on Premiere every month 4. Make and post TikToks myself 5. Don't be too hard on myself and have fun along the way! 6. Drink more water

Hook, line and sink em! Just like fishing, copywriting often has a three step formula that we recommend you following to land the biggest fish A.K.A the biggest sales! Whether you’re writing ad copy, ad ideas or even social media captions the following three steps may just transform your assets and take your business to the next level 📈 1. Hook em in 🪝 First, you've gotta cast your hook with a catchy headline that really stops your audience in their tracks. Just like a fisherman, you want to choose bait that is going grab your target audiences attention. Make sure it's irresistible. 2. Line em up 🐟 Next, you need to reel them in with a well-written script that perfectly sums up what you're offering. This is like the fisherman's bait – it needs to be interesting enough to grab their attention and tasty enough to keep it. To keep the copy/script interesting for long enough you need to offer value by lining up the benefits of your product or service. 3. Sink the sale💰 Finally, you need to sink the sale with a compelling call-to-action. This is the final push that persuades your audience to take the next step – whether it's making a purchase, signing up for a newsletter, or simply learning more about your business. Let me know your thoughts!

Butttttttt it is also an important (and fun!) aspect of marketing, branding and communication for your business. Creating content is like baking a cake - it takes a little bit of planning, some key ingredients, and a whole lot of creativity and having a solid strategy for creating and sharing content can help you connect with your audience and drive traffic to your website or social media channels. Here are some tips for creating engaging content: 1. Identify your target audience: Before you start creating content, it's important to know who you are creating it for. Consider the demographics (age, gender, income, likes, dislikes, who do they follow on social media, what kind of content do they consume themselves, who do they aspire to be) of your audience and tailor your content accordingly. 2. Set clear goals: What do you want to achieve with your content? Is your content designed to sit at the top of the funnel for brand awareness VS middle of funnel for retargeting warm audiences VS bottom on funnel for closing hot audiences? The different parts of the funnel will require different key triggers (hooks, problems & solution, call to actions) so set your goals beforehand and know exactly what you want your content to achieve. 3. Plan ahead: It can be helpful to create a content calendar to map out what you will be creating and when. This can help you stay organised and avoid last-minute panic when it's time to publish a new piece of content. 4. Have compelling hook: The hook is often the first thing that consumers see, so it's important to make it catchy and interesting. A strong hook will grab the consumer's attention and encourage them to watch then click through to your website / socials. 5. Promote your content: Share your content on your social media channels. Consider organic posting, paid ads, spark ads or reaching out to influencers to post. By following these tips, you can create high-quality, engaging content that your audience will love. Happy creating!

😍 Hello team! I'm Hazel and part of the Talent team at Creative Converters, super keen to post tips and trick to grow your business in here, STAY TUNED.