Just did a short interview about the Skool Games and thought a few of you would like to watch it. https://www.youtube.com/watch?v=GXzhArKyPmU

https://youtu.be/jN-H8ZC1OEA?si=Q-r9E7UB4qHBiGGp

https://mountainous-orchid-846.notion.site/Mastermind-notes-67a02ce785d84c72b0c7ecfe802d550c?pvs=4 Credit: https://www.youtube.com/@MaxHertanYT Go subscribe to his channel and let him know I sent you! He makes great content.

For the past few weeks I've been talking about a big deal with a consulting business ran by an 8-figure entrepreneur. They realised that, whilst they were making $1,000,000+ with ads, it wasn't the optimal play long-term. So I was brought on board to create world-class content, hire an incredible highly-leveraged content team, and build them a big organic audience. I've been pretty mysterious about who the client is... But now that our first video is live, it's time for the grand reveal. ...... Ever wondered what powers the brains of the world's most productive people? What defines the cognition of those who’ve accomplished history’s greatest feats — whether it’s Einstein while solving for his Theory of Relativity, Sam Altman coding ChatGPT or Marie Curie conducting her pioneering research on radioactivity? The answer... is Flow State. And let's just say the client I've been working with is no beginner in how to access flow state. The client is Flow Research Collective, and the 8-figure entrepreneur is Rian Doris (who happens to be the new founder of Consulting.com). They're the global leader in peak performance research and training. And having worked with clients at Google, Navy Seals, and F1... And reading 10,000+ research papers on flow state... They've developed a four part system for unlocking insane focus on command, using the flow state. Click here to watch the video, and then comment below what you think! It's a very exciting day for me :) EDIT: Analytics after 20 days attached. Not bad for a first video!

A while ago I was stoked to share with you the most money I'd ever made in a day. $89,591. So you can only imagine my reaction when just a few months later I closed a deal more than triple the size. $300,000! From one client! What a time to be alive. In this post I want to cover: - What was the deal? - Lessons it's taught me - How you use those lessons to make more money --- WHAT WAS THE DEAL? I signed an NDA, so here are all the details I'm comfortable giving. Feel free to make guesses at what the company is in the comments. - 8-figure info-business - Productivity niche - Makes it's money through ads - Believes in my thesis that investing in content produces the highest ROI, just the time-horizon is longer than other investments like ads - Wants to go from (pretty much) 0 to 500,000 subscribers in a year - Wants to go from (pretty much) $0/m from content to $1m/m from content in a year - Comes to me and pays me to maximise the likelihood of goal being achieved. And, thanks to a few unfair advantages they have, I think it's possible. If we can pull it off it'll be the case-study of the century. And even if we just get 1/10th of the goal, they'll still see a huge ROI. - If you're trying to guess the company, they lie in the overlap between Sam Ovens and Deep Work --- LESSONS FROM CLOSING A $300,000 DEAL Lesson 1: 3 years ago I made a video called "This Graph Changed My Life" In the video I make the argument that every action you take is far more important than it seems on the surface. Going to the gym once doesn't change anything. But going to the gym once increases the likelihood you'll go again, because of habit formation. And maybe because you went to the gym you're feeling more energised for an interview the next day which makes you 1% better but that 1% better puts you above the competition and you get the job. Or maybe you meet the girl of your dreams at the gym.