A lot of people have asked why I give away our entire business playbook. They see it as supporting my competition. I used to think that way as well, until I paid for countless courses, masterminds, live events and would go home excited to share everything I learned.. then a week goes by and my notes are lost, and nothing was ever put into place. Over 90% of people who consume information never do anything with it. It's the implementation piece of the pie that is what really matters. So no, I'm not afraid or worried to give away our business information to anyone because the likelihood is that they'll never do anything with it. I say this not to deter you from learning and paying for courses and consulting. I say it to warn you that IF you are spending money to learn, make sure you have an implementation plan in place to act upon those learnings! I can't wait to follow along with everyone's journey!