Starter Niche: Your Launchpad 🚀 Not Your Destination📍
There are a lot of great posts... and we talk a lot about 👍🏼 ... "finding your niche." But what if that niche doesn't feel quite perfect – or worse, what if you're interested in too many things and can't focus on just one? (hello shiny object syndrome 🤩) We got you! Try a "starter niche" to get there faster. ___ ➡ WHAT IT IS A "starter niche" can be the secret to overcoming these hurdles and getting your business idea off the ground. So, what exactly is a "starter niche"? Think of it like this: - 💭 "Dream Niche" – This is the ultimate, specialized area where you hope to focus your business long-term... but instead of starting there... - 🏁 "Starter Niche" – This is a smaller, more manageable stepping stone into the business world, often related to your dream niche. ___ ➡ WHY YOU NEED IT Here's why you may want a "starter niche," even if only temporarily: - 🧪 Market Testing – A starter niche allows you to experiment, exploring a smaller part of your dream niche to see if a potential customer base exists. Do people like your product or service idea? It's easier to gauge this on a smaller scale first. - 🏋🏽 Skill-Building – Running a business, even a small one, teaches you the ropes. You'll tackle marketing, pricing, customer service, and more. These skills are transferable if you later adjust your niche. - 🏎️ Gaining Momentum – Success breeds success! A starter niche can get you early wins, helping with confidence and generating income while you refine your long-term plan. ___ ➡ WHY CHANGING NICHES ≠ FAILURE There's no shame in pivoting! In fact, it's often a smart move. Think of a few examples: - 𑗊 The Seasonal Crafter: Maybe you start by selling handmade holiday ornaments. Later, you might expand into year-round home décor or personalized gifts, realizing there's more demand in a wider area. - 🥗 The Passionate Pivot: You initially focus on fitness coaching but discover your true joy lies in nutrition and meal planning. You adjust accordingly.