I’m in the final stretch of completing my latest book and companion workbook, and I’m putting together a small, intentional Launch Team ... a strategy a bestselling author friend recommended. Up until now, I’ve relied on my own promotions and hired support, so building a launch team feels like the natural next step to expand the reach and impact of this project. I’m also experimenting with a few new AI tools to support the rollout. There’s so much available right now, and finding the right fit can be a challenge, but I’m excited to explore what can elevate this launch in a meaningful way. For discussion: If you’ve launched a book (or are planning to), what helped you most in those final stages? Did you use a launch team, beta readers, or creative collaborations to build momentum? What’s one thing you’d do differently next time? Let’s share ideas — the behind‑the‑scenes strategies that make a launch not just successful, but soulful.

You might want to check out... The Independent Author Awards. (Until April 19th) https://literaryglobal.com/independent-author-awards/ Who might apply?

So honored to be a guest on one of my favorite book industry podcasts... Listen to the full breakdown here ⬇️ 🍎Apple: https://podcasts.apple.com/us/podcast/btb174-sierra-melcher-author-ceo-red-thread-publishing/id1352053720?i=1000756686871

You can increase credibility by ADDING experience to your LinkedIn Profile Authors of FEMME LED or any book, esp Red Thread Anthologies see @Diana Frank's example and @Asya Dimitrova's announcement post

I’ll go first. For me, it would be Ernest Hemingway. I’ve read most of his books. I’ve visited his home in Key West. And yes… I’ve even “partied” with fellow fans during Hemingway Days years ago. There’s something about his spare, disciplined prose that fascinates me. So much emotion beneath so few words. The famous iceberg theory, what’s unsaid carrying more weight than what’s written. My question for him would be: "How did you decide what to leave out?" "How did you know when restraint would say more than explanation?" As someone who writes from story, experience, and heart… that balance between what to reveal and what to withhold is endlessly intriguing to me. I tend to overexplain things and sometime it takes me 4 or 5 reads and rewrites to whittle out the 'fluff.' So, if you could sit across the table from any author with no time limits, who would it be… and what would you ask them about how they write? ps. image created with AI ...