What would you do if you are starting from scratch?

Dec '23 in Other

Hello!

I want to build a business that helps businesses use content as a marketing vehicle. But I'm confused where to start. Should I go after long form or short form? Who should I target? What paradigm should I develop?

I know there are a lot of content strategists in this community, pls answer this.

Cheers,

Vasanthan

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