I reached out to someone that I had bought from. Here is my message:
Hope it’s cool to reach out here — this felt like the easiest place to get a quick message through.
I’m Tom Sior — I’ve bought a few of your products over the years, and I was also in your Mastermind (hopefully my weird last name rings a bell 😅).
I saw your recent promo for Product X— looks like a killer offer.
Just curious — what happens with the folks who attended the webinar but didn’t buy? I had a quick idea around that and wanted to ask if you'd be open to hearing it.
Here is the response I got:
Hi Tom, yes I remember you. If they attend the webinar but don't buy, they are still on my Zoom rolling webinar list, next time I host another webinar, they will be notified of it.
I'm happy to here your idea though.
Now here is a draft of my response:
Thanks for getting back to me — that rolling Zoom webinar list tool is smart.
That said, I still think there’s an opportunity here. Basically, I’d follow up with the folks who didn’t buy — either by email or DM — and just thank them for attending and let them know the offer’s still available. I’d ask if they had any questions or hesitations.
Best case: some percentage convert. Worst case: you get insight into what’s holding them back.
I’m not claiming this is magic — that’s why I’d propose a small test using a portion of your recent non-buyers.
You’d pay nothing upfront. I’d cover any copy and fulfillment costs. If sales come in, we can work out a fair rev share from the Stripe deposits.
My goal is to make this a complete no-brainer for you.
Let me know what you think.
Please let me know what you think. I have never done a Sales Saver Campaign before so any help is appreciated.