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Nov 4 • Intro's & General Discussion
What Actually Works
Here’s what I’ve seen work over and over: simple funnels that match the intent of the lead.
If your lead is cold, offer value first (freebie, checklist, video). If they’re warm, show case studies or testimonials.
If they’re hot, give a bold offer and a clear next step.
The funnel doesn’t need to be fancy. It needs to be aligned with where the buyer is mentally: Right message, right moment, right format.
💡 BTW: The highest-converting funnels aren’t always the prettiest, they’re the ones that meet the buyer exactly where they are.
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What Actually Works
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