Something I noticed...
Something I noticed talking to email marketers lately:
Most of them are focused on growing the list.
Almost none of them are focused on what's already sitting inside it.
Dormant subscribers. People who signed up but never bought. Cart abandoners. Webinar no-shows.
That's not a dead audience. That's a revenue gap with names attached to it.
If you've got a list like this even a small one curious what you've tried to reactivate it. What worked, what didn't?
Comment below. Would love to hear what's actually happening in the real world.
Reetesh-
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Something I noticed...
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