Iāve been working hard on my Funnel Certifications to earn my Master Funnel Builder Certification, and today I dove into the training on Paid Challenge Funnels...
One of the videos from Russell featured an incredible presentation by Natasha Hazlett and Cristy āCode Redā Nickel. These two pioneers shared how they used challenge funnels to create a massive impact and revenue, and their story truly blew me away! I had to share the key takeaways with you.
What I Learned:
Natasha and Cristy shared the power of the Challenge Funnel, showing how they were able to bring over 5,500 people into Cristyās weight loss challenge, resulting in $670,277 in total revenue. Hereās what makes their Challenge Funnel so powerful:
1ļøā£ Simple and Believable Challenges Your challenge topic needs to be simple and believable. Cristyās challenge, āLose 10 Pounds in 30 Days,ā was easy for people to believe, and it motivated them to invest $47 to join!
2ļøā£ Consistent Engagement They kept participants engaged DAILY with training, tools, and incentives. Creative ideas like wristbands and magnets kept people excited and motivated throughout the challenge. šÆ
3ļøā£ High Conversions Using Webinars At the end of the challenge, they ran webinars offering a $997 product. Thanks to the structure of the challenge, they converted 20-25% of participants into buyers at the end of the webinar! š¤Æ
How You Can Apply This š
- Set up your own SIMPLE challenge: Whether itās in health, business, or personal development, offer a challenge with a specific and achievable result.
- Keep participants engaged DAILY: Provide consistent value, and consider using a Facebook or Skool group for community support.
- Make an irresistible offer at the end: If youāve delivered real value, participants will be eager to take the next step! Use webinars to introduce higher-ticket offers at the end.
How Iām Putting This Into Practice:
As part of my Funnel Builder journey, Iāve been watching how Russell runs his challenges and thinking about how to incorporate challenge funnels into my own strategies...
After seeing Natasha and Cristyās results, Iām thinking of creating a challenge thatās meaningful to my audience and helps them get their Webinar Funnels Built! š¤ š»
What About You?
Have you thought about running a challenge in your business?
What kind of challenge could you offer?
Iād love to hear your thoughts below!
Letās brainstorm and help each other succeed! šš¬
Thanks for reading, and Iām excited to hear your ideas!
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