Another Conversion Layer!
Most People Will Use Skool Reviews Wrong. 🔥
Skool just added Reviews.
Most people will see another testimonial feature.
I think it’s much bigger than that.
Because the real opportunity isn’t collecting reviews.
It’s placing proof inside the customer journey.
Think about the loop:
Someone joins → gets a win → leaves a review → the next person sees that proof → trust goes up → friction goes down.
That creates what I’d call a Proof Loop:
RESULT → REVIEW → TRUST → CONVERSION
And the key is timing.
Don’t randomly ask people for reviews.
Ask after:
→ A quick win
→ Completing a challenge
→ Implementing something successfully
→ A breakthrough
→ A measurable result
Right result. Right moment. Capture the proof.
Because a testimonial sitting in a folder is marketing material.
A review sitting where someone is deciding whether to join is a conversion asset.
That’s why I think this small Skool update could have a much bigger impact than it first appears.
The better question isn’t:
“How do I get more reviews?”
It’s:
“Where in my customer journey should I create the moment that earns one?” 👀
11
10 comments
Marek Rabcan
7
Another Conversion Layer!
Selling Online / Prime Mover
skool.com/prime-mover
Discover the secrets of how to Sell Online and step into your calling as a Prime Mover with Russell Brunson!
Leaderboard (30-day)
Powered by