10h • 🔔 Wins
Case Study: $569 Facebook Spend Into $7,750 Of Work (In Winter)
Quick win I want everyone to see
has been running Facebook ads for 12 days at $50/day
Here’s what’s happened so far:
- 26 total leads
- 13 qualified leads
- 6 no-response leads
- 4 disqualified through phone convos
- 3 estimate appointments → 3 jobs booked once the snow clears
- Total ad spend: $569
- Total revenue from those 3 jobs: $7,750
Let’s do the math that matters:
- Total Ad Spend: $569
- Jobs Won: 3
- Cost To Acquire A Customer (CAC): $189
- Total Revenue From Those 3 Jobs: $7,750
- Average Revenue Per Job: $2,583
So in plain English:
William pays $189 into the “Facebook machine”and it spits out $2,583 in revenue on the other side.
Would you trade $189 to get $2,583 back, over and over again?
That’s the game.
A few key lessons for everyone here:
- Start at $50/day.Two leads a day is manageable and more than enough to see if your ads work.
- Don't obsess over small CPL changes. Going from $28 CPL to $21 CPL is irrelevant if you’re closing high-ticket jobs.
- Judge your ads by: “Am I getting 1–2 (real people) leads a day?”
- This is in the worst time of year to run ads (it only gets better from here)
- Dead of winter. Snow on the ground. He’s still stacking jobs that will be fulfilled when the weather clears.
If you’re in this group saying:
- “There are no leads.”
- “The economy is bad.”
- “Work is slow.”
Then here’s your next move:
- Film the ad exactly like I lay out in William's post.
- Set your budget to $50/day.
- Call every lead fast.
- Show up for site visits.
You are one $50/day decision away from turning Facebook into your own cash register.
Drop a comment: “IN” if you’re going to set this up and run it like William for the next 14 days.
6
8 comments
Case Study: $569 Facebook Spend Into $7,750 Of Work (In Winter)
skool.com/ownrops
For land clearing & forestry owner‑operators who want a real business, not just a busy machine.
PRICE | PIPELINE | PLAYBOOK
Leaderboard (30-day)
1
+44
2
+23
3
+20
4
+13
5
+13
Powered by