3 Months ago, I received a phone call from the owner of 2 properties in Dallas Texas.
One is the Purse Building, a 65,000 SF mixed use commercial building on the market for $12,500,000. The other is a development site with potential to build a 30 story building offered at $8,500,000.
The owner retained the Proof Stacking Team to implement our Press Release strategy.
Note - The Proof Stacking Team is and me. So, here I am in Fairfield County CT and Caroline in New Orleans La marketing $20 Million of property in Dallas.
I started to think ... maybe I need to get my real estate license again.
But then it hit me…
This is the proof of what we’ve been talking about in our weekly Mastermind Calls.
Press Releases Remove Market Boundaries
The Dallas owner didn’t hire us because we were local. She hired us because our press release strategy gave her something no broker in the Dallas market was offering:
- National exposure
- Tier-1 credibility
- A story buyers actually pay attention to
- Google News + Bing News indexing
- The ability to reach every possible buyer
Sellers don’t care where your office is. They care who delivers the highest price.
Press releases win that conversation instantly.
This Is the Part Most Brokers Never See
If you can bring world-class marketing, you’re not limited to your zip code.
You can:
- Partner with brokers anywhere
- Co-list high-value properties in any state
- Keep control of your client relationships
- Add new income streams without cold calling
- Elevate yourself from “local broker” to national-level marketer