Cold Email: The 3-part framework

It's very easy to set up cold email and start sending spam.

It is NOT easy to do it right.

3 things. That's it. Nail all 3 or don't bother.

1. Hit the inbox (infrastructure)

2. Target the right people (signals)

3. Say the right thing (copy)

Which of these three is your biggest bottleneck right now?

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