Facebook algorithm has shifted, START doing things the new way Here’s how 👇
If you’re still posting the way people were posting a year ago…
that’s probably why your reach dropped.
The platform changed.
Here’s how it actually works now.
1. Conversations push content further
Facebook is prioritizing posts that make people talk.
If your post has comments, replies, and discussions under it…
the platform keeps showing it to more people.
Silent posts don’t travel.
2. Watch time matters more than views
A Reel with 5K people watching to the end will outperform a Reel with 50K quick scrolls.
Facebook rewards content that keeps people on the app longer.
So the first few seconds of your video matter the most.
3. Relatable content beats perfect content
Over-edited, over-polished posts are not what’s winning right now.
Real moments, opinions, and relatable posts are getting the most engagement.
People comment when they see themselves in the post.
4. Engagement signals distribution
Likes help.
But comments and shares are what really push content.
When people start talking under your post, the algorithm assumes the content is interesting.
So it sends it to more people.
5. Active creators get more reach
Creators who post consistently, reply to comments, and engage on the platform tend to get pushed more.
Dropping a post and disappearing doesn’t work anymore.
Here’s the real question.
Are you still posting the old way, or have you adjusted to how Facebook works now?
Comment OLD or NEW.
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Facebook algorithm has shifted, START doing things the new way Here’s how 👇
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