1️⃣ Pick one clear outcome (so your post knows what to do) Principle: Facebook does not reward “nice posts”, it rewards posts that create a clear action, like comment, share, save, or click. Strategy: Decide the win before you write. One post, one job. If you want shares, make it useful. If you want comments, make it debatable or personal. Why it works: People engage faster when the ask is obvious. Confused readers scroll. Clear readers react. Example: A “3 mistakes” checklist gets saves. A “hot take” gets comments. A “before and after” story gets shares. Common mistake: Trying to get everything at once, and ending up with a post that feels like nothing. Starter move: Choose your win condition for today and write it at the top of your notes. Prompt: “Act as a Facebook growth writer. My audience is [audience]. My goal for this post is [comments/shares/saves]. The topic is [topic]. Give me 10 angles that match the goal, and label each angle as comment, share, or save.” 👉 Do this now: Pick one angle that matches your goal and commit to it for this post only. 2️⃣ Lead with a pattern break (to stop the scroll fast) Principle: Your first 2 lines are the real headline. If they do not create curiosity or recognition, the rest does not matter. Strategy: Use one of three openers, a bold contrast, a specific promise, or a sharp question. Keep it simple and human. Why it works: A pattern break earns a pause. The pause earns a read. The read earns engagement. Example: “Most ‘consistency’ advice is trash (here is what I do instead).” Or “If you are stuck at 200 views, this is usually why.” Common mistake: Starting with a long intro, credentials, or vague motivation. Starter move: Draft 5 opening lines, then pick the one that feels most “hard to ignore” without being fake. Prompt: “Write 15 Facebook hook options for this topic: [topic]. Audience: [audience]. Tone: friendly, direct, not hype. Use these hook styles: contrast, specific promise, question, myth bust, and ‘I was wrong about…’. Keep each hook under 14 words.”

Stop: “Stay consistent.” Post: “What’s the real reason you can’t stay consistent?” Quotes get likes. Questions get comments. Comments get pushed. Push gets money. Helpful??

You don’t reap likes by refreshing your post. You reap likes by sowing real attention into other people’s content. Quality comments. Thoughtful replies. Consistent support. Engagement follows obedience to the seed. Plant more seeds.

Facebook uses Reels as a discovery tool, not a branding tool. That means Reels are shown to people who don’t follow you yet first. But here’s where people mess up: They post: • aesthetic clips • silent GRWMs • random trending sounds So they get views… but no follows, no comments, no growth. What Facebook actually wants from Reels: • a clear point • a problem someone recognizes instantly • context (text or captions that explain WHY) Reels that make people think: “Wait… this is about me.” That’s what turns views into new followers. If you want to reach people who don’t know you yet, start using Reels with intention — not vibes.

You can't lead if you don't trust yourself. It's that simple. Stop waiting for permission. Start keeping the promises you make to yourself. That's where real confidence comes from. Want help implementing this? Check out the prompts👇 Step 1 – Diagnose Your Current Credibility You are a leadership development coach who specializes in helping [INDUSTRY] entrepreneurs at [CURRENT_REVENUE] build unshakable self-trust and personal credibility. I'm an entrepreneur who struggles with imposter syndrome and self-doubt. I want to build stronger self-trust so I can lead my team and clients with more confidence. My industry is [INDUSTRY], my current revenue is [CURRENT_REVENUE], and my biggest challenge right now is [BIGGEST_CHALLENGE]. I often feel like I'm not qualified enough or that I'll be exposed as a fraud. Help me assess my current level of self-trust and credibility by asking me questions about: (1) how well I keep promises to myself, (2) whether my actions align with my stated values, (3) how consistently I achieve the goals I set, and (4) how I handle mistakes and setbacks. Ask me any questions you have. Step 2 – Create Your Self-Trust Action Plan You are a leadership development coach who specializes in helping [INDUSTRY] entrepreneurs at [CURRENT_REVENUE] build unshakable self-trust and personal credibility. Based on my self-assessment from Step 1, I now understand where my credibility gaps are. My industry is [INDUSTRY], my current revenue is [CURRENT_REVENUE], my goal revenue is [GOAL_REVENUE], and I want to achieve this in [TIMEFRAME]. The specific credibility gaps I identified are [CREDIBILITY_GAPS]. Create a 90-day action plan to help me build stronger self-trust and credibility. Include specific weekly actions I can take to: (1) keep more promises to myself, (2) align my actions with my values, (3) set and achieve small goals consistently, and (4) handle mistakes with integrity. Ask me any questions you have. Step 3 – Design Your Commitment Tracking System