2d (edited) • Communities
Where is your online business present?
Having your online presence in different places takes a lot of work. But sometimes is worth it, as you need to go where your audience/ potential clients are.
There is a danger of spreading yoursef too thin and not focusing enough on one plaform. But in some cases having a presence in different platforms is worth it. Specially if you can easily crosspost the same content around all of them.
So what platforms do you use to be present online?
Here are some examples:
  • YouTube: YouTube is quickly becoming the largest search engine, sometimes competing with google. Having your presence in video form is also almost mandatory to succeed online as people will hire you if they trust you, and they will trust you if they can see you. So creating your presence on YouTube is a must.
  • Facebook Page: Great for paid traffic. You can set it up very easily and have a gret portifolio for your business.
  • Instagram: Have great sinergy with Facebook, and allows for very easy automatic crossposting. So if you have one, there is no reason to not have the other.
  • TikTok: If your focus is on viral content, this is a great place. You can get decent traction even by having very little subscribers. It seems like tiktok doesn't punish you for having little people following you, so It's a great place for new joiners. I had a dark TikTok channel where I put low effort career guidance tips. One of my posts there still gets likes and views to this day, 2 years after I abandoned the account.
  • Website: Having your own website and using SEO strategies to appear on google searches is also great. Having your home page as your landing page and making posts is also great for content marketing. Landing page + Google Ads is a great way for people to find you.
  • Reddit: having a presence on reddit is a great way to make connections and capture clients. Reddit is still the largest commmunity platform in the world. It's a SEO goldmine. I got my high ticket client from there.
  • Freelance profiles: Upwork and Fiverr are a good alternative to get jobs and get clients. But you need to count partially on luck as those are very disputed. But depending on your niche is a good idea.
In Plan Your Tech, I can help you setup all of these things, as I did all of them for myself and clients.
In my community you can make posts about how to set up any of these functionalities, plus what tools you should use to get your business going.
If you upgrade to premium, you will have my support services and on VIP I will handle all of that setup for you.
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Paulo Costa
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Where is your online business present?
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