The handheld AI Aromatherapy device is here!

“Myromi™ is an innovative handheld aroma delivery device that merges cutting-edge technology with real-time consumer engagement to enhance flavour co-creation. Controlled via smartphone, the device enables users to blend aromas on-the-spot and gather instant feedback through a customised digital interface. By streamlining the flavour development process, Myromi™ helps eliminate the guesswork and delays associated with more traditional methods.

Through the use of up to eight flavour channels, Myromi™ allows different flavour combinations to be tested in real-time. The device can help users find the right terminology for describing a flavour profile, making it easier for creators and consumers to communicate their preferences. Whether in the lab, office, or on the go, Myromi™ supports the co-creation process, ensuring that the flavours developed resonate with evolving consumer desires.”

Huge game changer in the future of fragrance development.

Givaudan has a great little video on their website about it too https://www.givaudan.com/taste-wellbeing/imagine/tools/digital-tools

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